地の塩社 Company Overview

"To sell while nurturing what is truly important." That is the belief of the Salt of the Earth Company.

The company name "Salt of the Earth" is derived from the phrase "salt of the earth" in the New Testament. "Salt is an essential part of people's lives and helps them in ways that are not visible. We want to aim for that kind of way of living." The founder imbued this sentiment into the company name. We, too, will continue to carry on this sentiment and aim to research and develop products that are closely connected to everyday life, which may be inconspicuous but are useful.