インタープランニング List of Products and Services

Even if you have accumulated business achievements and experience, changes in the times can lead to a lack of confidence in your own way of thinking. However, I believe many people find it difficult to consult with employees or fellow business owners. Additionally, it is true that analyzing oneself can be quite challenging. I provide a lot of advice on discovering and nurturing the individuality that lies dormant within business owners. The hints for business owners to shine are found within themselves. Through discussions with business owners, I have discovered a process to identify and develop individuality through "recognition," "discovery," and "growth." While I usually support new business development and product development as part of corporate branding, I also offer counseling for business owners, including successors. I have started "CEO branding," which combines elements that nurture the individuality of the CEO with elements that discover and enhance new value for the company. This branding process involves re-examining one's own individuality as a business owner, rediscovering points that build confidence, and applying them to the business. By verbalizing points that were somewhat vague and connecting them to brand concepts and visions, the business owner becomes more vibrant, which in turn revitalizes the company itself.

• Management consultant/Small business consultant

In 2018, the Ministry of Economy, Trade and Industry and the Japan Patent Office made the "Design Management Declaration" to enhance companies' brand power and innovation capabilities, and the number of companies engaging in this effort is increasing. However, while the general concept is understood, many companies seem to lack specific guidance on how to operate as design professionals, with few resources available on the topic. This seminar will clearly explain design management and design thinking, while also lecturing on the roles and approaches of design professionals, linking them to corporate culture reform and new business initiatives! Furthermore, in design thinking, we will explain the five steps, and during the key step one, "Empathy," we will deepen our thinking about "insights" through practical exercises. Additionally, regarding innovation, there seems to be a common question of "why innovation is hard to achieve." By understanding the original thinking and actions behind "innovation," we will lecture on shifting from "creating innovation" to "exploring through innovation." Past participants have commented that the seminar is easy to understand. They noted that they had previously attended a seminar on design thinking by a well-known company but found it vague, whereas this time it resonated with them.

• Business Skills Seminar

事業承継を「大変な作業」から「新しい未来を見つける活動」に！ 先代と後継者、社員の未来をつくるブランディングプログラム。 「守ること」「変えること」の意味をイノベーションしながら客観的な視点で再構築してみませんか？ 先代から後継者への事業の引き継ぐ時、先代の心配は、 気持ちよく継いでくれるだろうか。 そもそも、継ぐきもちはあるのだろうか。 安心して継げる状態にできるのだろうか。 後継者の心配は、 自分に社長が務まるのだろうか。 将来性はあるのだろうか。 もし、潰してしまったら。 先代自身も気づいていない長所があります。後継者自身も気づいていない長所があります。 大切なことは「守ること」「変えること」「新しく取り入れること」を決めることです。 眠っている価値を引き出すことで今の時代にあった道をつくることもできます。 事業承継を新しい夢づくりと位置付け、現在の自社の意味を別な角度から見るだけで、新たな視野と希望が見えてきます。ブランディングという視点で事業承継を第三者の視点でサポートすることで、これからの夢と実現するための道づくりをお手伝いするプログラムです。

• Management consultant/Small business consultant

○ I tried doing it on my own, but it didn't go well. ○ There is no relevant know-how or experience within the company! ○ I want to expand from BtoB to BtoC! ○ I want to create a new business axis! ○ I want to create our own products! It's okay to start from scratch. We will practice product development while learning about product ideation, marketing, design, promotion, branding, and business. The key is to open the door to the sensibilities that employees (members) possess. We will create an environment where each member can leverage their individuality and thrive in their own way, conducting product development with our own thoughts and as our own responsibility. In fact, all employees have various aspirations. Our company's mission is "a park where something new can be found." We are conducting project management that enhances challenge and creativity. In the coming era, team management is essential! We will promote projects by leveraging diverse individualities. To leave know-how within your company, we can also systematize the product development process using design thinking (creating checklists). We have accumulated know-how in product development from various achievements, ranging from daily necessities to food products!

• Management consultant/Small business consultant
• Management Seminar

- I want to start something new, but my thoughts are vague and not well-organized. - Is it okay that we have almost no related know-how or experience in-house? - I want to expand from BtoB to BtoC! - I want to create a new business axis! - I want to create our own products! - I want to explore new areas! I feel that people within companies often do not realize their own value. We will support your company, working together to find the hidden value and create new next-generation businesses from it. This is a design approach to implement the various seeds within the company into society. Furthermore, we will create an environment where each project member can leverage their individuality and thrive authentically, developing business as a personal endeavor through our own thinking. We have accumulated know-how in new business development from our consulting experience across various industries. We can also respond from the zero-to-one stage as part of the business exploration phase. While providing know-how, we will consult alongside you in the practical aspects of business development and product development. We will objectively observe and uncover the hidden strengths of your company, such as its history, culture, technology, and personnel, and nurture them as the seeds of new businesses!

• Management consultant/Small business consultant

Future Park offers a consulting service that supports companies from both branding and employee education perspectives (learning the fundamentals of branding, marketing, design, channel development, sales promotion, etc.). It is a branding activity that refines the inherent value and existence value of a company to align with the upcoming era. Companies will re-examine their long-cultivated history, culture, customs, technologies, products, services, and existing markets from various angles, and undertake brand transformation tailored to the new era and new customer segments. 【Benefits】 ■ We will leverage your company's resources to create a brand (business) that fits the current era. ■ By viewing your products and services from an objective perspective, the essential strengths and challenges will become clear. ■ Since we are engaged in various industries and companies, we will provide proposals that are not constrained by your company's preconceived notions. ■ While considering the risks anticipated when refreshing the brand, we will also strategically advance the way to start at the execution stage. ■ We will propose collaborations with different industries as needed. *Please feel free to contact us for more details!

• Management consultant/Small business consultant
• Other services