We will support you in new challenges! New Business Development Accompaniment Support Program.
By innovating meaning, new perspectives and futures can be discovered! We provide supportive assistance for promoting new business development while learning together!
- I want to start something new, but my thoughts are vague and not well-organized. - Is it okay that we have almost no related know-how or experience in-house? - I want to expand from BtoB to BtoC! - I want to create a new business axis! - I want to create our own products! - I want to explore new areas! I feel that people within companies often do not realize their own value. We will support your company, working together to find the hidden value and create new next-generation businesses from it. This is a design approach to implement the various seeds within the company into society. Furthermore, we will create an environment where each project member can leverage their individuality and thrive authentically, developing business as a personal endeavor through our own thinking. We have accumulated know-how in new business development from our consulting experience across various industries. We can also respond from the zero-to-one stage as part of the business exploration phase. While providing know-how, we will consult alongside you in the practical aspects of business development and product development. We will objectively observe and uncover the hidden strengths of your company, such as its history, culture, technology, and personnel, and nurture them as the seeds of new businesses.
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<Project Management> □ We will organize a project team within the company (starting from the selection of members such as young staff) and lead the initiative. We will support both employee training and business development. We observe each meeting and adjust the agenda as needed. Our company can also take on the role of project leader. We can educate and implement design management and design thinking into your business! We will listen to your management challenges, future vision, organizational culture, market trends, etc., and propose the most suitable program. Process for New Business Development (Overview / Example) 1. Hearing: Understand your company's strengths, market challenges, and future possibilities. 2. Proposal of project plan. 3. Selection of project members. 4. Project start. Orientation to specific project management. Business development. (This is a program that applies design thinking.) 5. Marketing strategy. 6. Marketing support. <Spot Consulting is also available> We provide spot advice while explaining the fundamentals of branding, marketing, product development, and design based on current trends in the field.
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<Case Study> Many companies engaged in OEM production and subcontract manufacturing (ranging from industrial products to food) often express a desire to develop new businesses. As a result, there is a lack of knowledge within the company regarding product development, service development, marketing, design, sales, and promotion, so they are conducting development while learning the basics of these areas. Additionally, the development process incorporates methods such as design thinking. A key point in this context is often the "cultivation of a consumer perspective." In the case of OEM or subcontract manufacturing, since the customers are brand owners, it can be quite challenging to develop an understanding of the end users' lifestyle psychology, behaviors, and consciousness. - An OEM food manufacturer supports business development from product development to sales by organizing a young team. - A plastic parts manufacturing company operates its original product development project while learning as an environmental company, looking ahead to the era of the circular economy. - Companies affected by the pandemic are also developing new businesses and providing marketing support by leveraging their own resources.
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Shall we find something new together? I want to start a new business, but how should I proceed? We are experimenting within our company, but we can't seem to find a breakthrough. All we can see are saturated markets based on user needs alone. I somewhat understand design thinking, but I haven't reached the point of applying it in practice. I want to implement (learn about) design management, but while I understand it at a general knowledge level, I don't know how to structure or navigate it in the field. These voices are often heard online. The mission of Future Park is "a park where something new can be found." We provide support in deriving hidden user needs and products/services from insights, and in designing new businesses or products/services. We also support rebranding by extracting insights for the next generation or era from the current brand. To create new businesses, we start by designing user insights that will become "something new" and the inherent value of the seeds that exist within the company. Shall we find "something new" together? [Free trial consultation available online]