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  4. [Book] Market and Sales Forecasting and Strategy Development in Pharmaceutical Marketing (No. 1986BOD)
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  • Mar 17, 2023
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Mar 17, 2023

[Book] Market and Sales Forecasting and Strategy Development in Pharmaceutical Marketing (No. 1986BOD)

TECHNICAL INFOMATION INSTITUTE CO.,LTD TECHNICAL INFOMATION INSTITUTE CO.,LTD
■ Table of Contents (Excerpt) Chapter 1: Methods and Utilization of Market Research and Environmental Analysis Chapter 2: Methods for Pharmaceutical Market and Sales Forecasting and Utilization of Patient Number Forecasting Chapter 3: Formulation of STP and Lifecycle Management Chapter 4: Changes in Pharmaceutical Promotion and Implementation of Marketing Mix Chapter 5: Provision of Information and Support to Physicians and Strengthening of MSL Functions Chapter 6: Marketing and Lifecycle Management in the Development Stage Chapter 7: Medical Regulations and Market Trends Chapter 8: Application of Real-World Data to Marketing Chapter 9: Economic Analysis of Pharmaceuticals -------------------------- ● Publication Date: February 28, 2019 ● Authors: 60 people ● Format: A4 size, 538 pages Hardcover Edition: Price: 88,000 yen (tax included) ISBN: 978-4-86104-740-4   ↓↓ The hardcover edition is out of print ↓↓ On-Demand Edition Available       Price: 44,000 yen (tax included) ISBN: 978-4-86104-848-7       After receiving your order, we will perform simple printing and binding. --------------------------
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1986 BOD表紙.jpg

[Book] Pharmaceutical Marketing (No. 1986BOD)

How to implement planning that gains the understanding and agreement of management and relevant internal departments?

Book Title: Market and Sales Forecasting and Strategy Formulation in Pharmaceutical Marketing ◎ Contains successful experiences and failure cases from experienced authors, along with a wealth of know-how gained from them. ■ Key Points of This Book Point 1: Includes the basic processes of marketing and their practical applications!  ◎ Tips for market and sales forecasting, and how to grasp uncertain elements and variables such as "number of patients" and "drug prices"  ◎ Correct methods and considerations for segmentation and targeting  ◎ Strategic thinking for positioning and successful strategies Point 2: How will the pharmaceutical market change in the future? How should it be approached?  ◎ What can be learned from real-world data? How can it be utilized in market research and marketing?  ◎ Correct approaches to doctors under strict promotion codes, and how to select and support KOLs?  ◎ Pharmaceutical promotion in the multi-channel era: How to effectively utilize digital channels?  ◎ What is the reality of the new drug pricing system that significantly impacts LCM? What are the key points for strengthening market access?

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【Book】Market and Sales Forecasting and Strategy Development in Pharmaceutical Marketing (No.1986BOD)

【Book】Market and Sales Forecasting and Strategy Development in Pharmaceutical Marketing (No.1986BOD)

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Aluminum casting repair: Metal crack repair without applying heat.

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The "Mechanical Stitching Method" by Nichinichisui Road Machinery Co., Ltd. is a new technique that allows for the repair of metal cracks without the application of heat. By using special bolts and reinforcement plates, cracks are physically removed, and repairs are made without causing any thermal impact on the base material. Repairs can be carried out in environments where open flames cannot be used. Since no heat is applied, the disassembly of equipment is minimized. ◎ For more details, please contact us. ◎ If a detailed technical explanation is needed, please contact us.

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[Cast Prototype] 3D Printer Molding Prototype with Cast Sand Molds

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● The production time for casting prototypes can be shortened! Since model making is not required, the production time for prototypes, which previously took about a month, can be significantly reduced. ● Model costs can be reduced! By directly creating sand molds from 3D data, there is no need for model production costs. If changes to the model are necessary, they can be addressed by modifying the 3D data. ● Similar products with different shapes and dimensions can be prototyped simultaneously! Different products, such as similar shapes or variations in dimensions, can be created in a single molding process. This allows for the verification of multiple types in a short period.

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【Metal Crack Repair】We repair cracks in metal products without applying heat.

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The "Mechanical Stitching Method" by Nichinichisui Road Machinery Co., Ltd. is a new technique that allows for the repair of metal cracks without the application of heat. By using special bolts and reinforcement plates, cracks are physically removed, and repairs are made without any thermal impact on the base material. Repairs can be conducted in environments where open flames cannot be used. Since no heat is applied, the disassembly of equipment is minimized. ◎ For more details, please contact us. ◎ If a detailed technical explanation is required, please contact us.

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Metal Crack Repair: MS Method for Repairing Cracks and Fractures in Machinery Equipment

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Metal cracks are one of the concerns in equipment maintenance operations. Conventional welding repair methods can alter the base material around the crack due to heat, leading to residual stress and deformation, which always carries the risk of "crack recurrence" and "secondary damage." Hinode Water Supply Equipment Co., Ltd.'s "Mechanical Stitching Method" is a new technique that allows for the repair of metal cracks without applying heat. By using special bolts and reinforcement plates, the crack is physically removed without affecting the base material at all. Repairs can be made even in environments where open flames cannot be used. Since no heat is applied, the disassembly of equipment is minimized. For more details, please contact us or download the catalog.

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Recommended for earthquake measures for automatic doors and equipment! Seismic device HK-2.

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Japan is among the top 10 countries in the world with frequent earthquakes. The 2020 White Paper on Land, Infrastructure, Transport and Tourism has also reported an increase in the probability of significant earthquakes occurring. For the Nankai Trough earthquake, the probability of an earthquake with a magnitude of 8 to 9 occurring within the next 30 years is estimated to be 70 to 80%. At Hotron, we recommend the introduction of seismic devices for earthquake measures in buildings and equipment. The seismic device 'HK-2' is a product that automatically performs various controls that have been pre-set when it detects strong shaking equivalent to a seismic intensity of 5 lower or higher. For example, it can automatically execute actions such as: "Open automatic doors and gates to secure evacuation routes and access for emergency vehicles" "Transmit signals to the control room and stop facility equipment" "Unlock the keys to locked lockers" "Automatically play voice guidance" ◎ For more details, please download the materials or contact us.

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