By conforming to the majority, can we gain a sense of 'security'?! The 'Herding Effect'.

SBS Marketing Co., Ltd., which provides consulting services related to marketing, sales promotion, and customer acquisition primarily in the BtoB (business-to-business) sector based on practical experience in support companies and business companies, has published a page titled "Is 'Feeling Safe' Achieved by Conforming to the Majority!? The 'Herding Effect'" on May 6, 2025 (Tuesday).
(Page Overview: Excerpts)
■ What is the 'Herding Effect'?
■ Examples of the occurrence of the 'Herding Effect'
■ Why does the 'Herding Effect' occur?
■ Examples of application in marketing strategies
■ Precautions when utilizing the 'Herding Effect' (DL content only)
■ Is there a tendency for opportunity loss due to an excessive pursuit of 'feeling safe'? (DL content only)
▼ For more details, please visit this page.
https://sbsmarketing.co.jp/blog/herding-effect-2025-05/

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