SBS Marketing Co., Ltd. - Does your likability increase even after making mistakes or failures? The "Platform Fall Effect"

Based on practical experience in support companies and business companies, SBS Marketing Co., Ltd. provides consulting services related to marketing, sales promotion, and customer attraction mainly in the BtoB (business-to-business) sector. On July 8, 2025 (Tuesday), they published a page titled "Does Making Mistakes or Failing Actually Increase Likability!? The 'Prattfall Effect'."
The mistakes and failures made by capable individuals can actually enhance their likability, known as the 'Prattfall Effect.' The page explains the benefits that arise, examples of its application, and points to consider when utilizing it.
(Page Overview: Excerpts)
■ What is the 'Prattfall Effect'?
■ Benefits arising from the 'Prattfall Effect'
■ The Prattfall Effect and 'Self-Disclosure'
■ The Prattfall Effect and the 'Beautiful Mess Effect'
■ Examples of utilizing the 'Prattfall Effect'
■ Points to consider when utilizing the 'Prattfall Effect' (DL content only)
▼ For more details, please visit this page.
https://sbsmarketing.co.jp/blog/prattfall-effect-2025-07/

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