SBS Marketing Co., Ltd. "Encouraging decisions by conveying only 'advantages' or 'disadvantages'!? 'One-sided presentation'"

Based on practical experience in support companies and business companies, SBS Marketing Co., Ltd. provides consulting services related to marketing, sales promotion, and customer attraction mainly in the BtoB (business-to-business) sector. On July 24, 2025, they published a page titled "Encouraging Decisions by Communicating Only 'Advantages' or 'Disadvantages'!? 'One-Sided Presentation'".
The 'One-Sided Presentation' is a persuasive method that communicates only the advantages or only the disadvantages (risks) to the other party. The page explains cases where advantages and effects are realized, three examples of utilization, and points to be cautious about when using this method.
(Page Overview: Excerpt)
■ What is 'One-Sided Presentation'?
■ Advantages of 'One-Sided Presentation' (Single-Sided Presentation)
■ Cases where 'One-Sided Presentation' is effective
■ Examples of utilizing 'One-Sided Presentation' in business scenes
■ Points to note when using 'One-Sided Presentation' (DL content only)
▼ For more details, please visit this page.
https://sbsmarketing.co.jp/blog/one-sided-presentation-2025-07/

Inquiry about this news
Contact Us Online