[Seminar] Methods for Discovering New Products and New Business Themes

[Speaker] Ministry of Defense, Defense Planning Bureau, Defense Planning Division Director of Early Equipment Promotion Office, Mr. Toshiyuki Hinosawa [Key Lecture Content] As the security environment surrounding our country has become the most severe and complex since the post-war period, we are advancing efforts toward early equipment procurement in areas that are particularly urgent and important from a policy perspective, while also incorporating cutting-edge technology. In particular, unmanned assets were heavily utilized during Russia's invasion of Ukraine, drastically changing the nature of combat. In the future, I will discuss how the Ministry of Defense and the Self-Defense Forces will enhance these capabilities, including the multi-layered coastal defense system concept "SHIELD." [Lecture Items] 1. Concept and Overview of Early Equipment Procurement 2. Major Efforts Toward Early Equipment Procurement to Date 3. Strengthening Defense Capabilities of Unmanned Assets 4. Establishing a Multi-Layered Coastal Defense System "SHIELD" Using Unmanned Assets 5. Q&A / Business Card Exchange

We will be exhibiting at the "Converting Technology Comprehensive Exhibition 2026," which focuses on processing machines and equipment centered around converting technology. When you visit, please be sure to stop by our booth. We sincerely look forward to your visit. 【Our Booth Number】 2W-R33

[Instructor] Shunsuke Suzuki, President and CEO, Management Techniques Co., Ltd. [Key Lecture Content] The modern business environment is changing at an unpredictable pace, and to achieve success, new approaches that go beyond traditional thinking are essential. "Normal" thinking and "conventional" solutions cannot differentiate you in a highly competitive market. True breakthroughs arise from stepping outside the box. Therefore, the ability to "discover hidden problems and create innovative ideas that others cannot think of" becomes crucial. So, how can we develop such abilities and apply them in the business field? Successful business leaders, skilled engineers, and entrepreneurs who have achieved results do not rely solely on logic; they employ creative thinking. This can be broadly categorized into four areas: associative thinking, abstract thinking, multifaceted thinking, and conceptual thinking. In this seminar, we will learn four creative thinking approaches that will be immediately applicable in business settings. Through these, let’s master the way of thinking that will keep you one step ahead in the business world.

[Speaker] President and CEO of Leading Innovation Co., Ltd. Senior Consultant Yoshizawa Yosuke [Lecture Topics] 1. Common sense is creating a sense of stagnation in new product and new business development. 2. Reasons why "latent needs are infinite." 3. How to convert technology into functionality. 4. The importance and methods of converting functionality into value. 5. How to discover attractive themes from technology through a business structure map and generative AI. 6. Formulating competitive advantage strategies. 7. Q&A Session.

Notice of Participation in the 54th International Hotel and Restaurant Show We will be exhibiting at the "International Hotel and Restaurant Show," one of Japan's largest trade fairs supporting the service industry and food business. We warmly invite you to visit our booth when you attend the event. We look forward to seeing you there. [Our Booth Number] West Exhibition Hall W1-A32