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  6. [Health Bright Case Study] Nissan Motor Sales Co., Ltd. Shinjuku Store

[Health Bright Case Study] Nissan Motor Sales Co., Ltd. Shinjuku Store

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last updated:Jun 02, 2025

イシグロ 本社:東京 営業拠点:全国各地
イシグロ 本社:東京 営業拠点:全国各地
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Providing the invisible value of "hygienic"! For the realization of the ideal car life, a rich store experience.

Nissan Motor Sales Co., Ltd. serves as the face of Nissan in the community, supporting an ideal car life. Recently, information about cars can also be obtained online, but there are aspects such as the "actual feel of use" that are difficult to imagine from the information available on the web. It is also the role of our stores to convey this directly and allow customers to experience it. With the outbreak of infectious diseases leading to increased self-restraint and shortened business hours, we have begun to reconsider what kind of store our customers are looking for. What we can do is to alleviate our customers' anxieties as much as possible. By applying a coating that continues to break down viruses and bacteria 24 hours a day on all surfaces touched by human hands, we aim for zero infections. Since it is visualized with a completed seal, it sometimes becomes a topic of conversation with customers. Purchasing a car is an important decision that remains in memory. We want customers to realize their ideal car life with a greater sense of satisfaction by knowing the experiences and information that can only be gained at our store. To that end, we are creating an environment where customers can feel safe visiting us. *For more details, please refer to the PDF document or feel free to contact us.

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[Health Bright Case Study] Nissan Motor Sales Co., Ltd. Shinjuku Store

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【Case Overview】 <Background> ■ Realization during the COVID-19 pandemic. Changes in values due to environmental shifts - With the increase in restrictions on outings and shortened business hours, we began to rethink "the type of store that customers seek." <Solution> ■ Creating a more hygienic space, not just general measures - We applied a coating that continuously breaks down viruses and bacteria 24 hours a day on various surfaces that people touch. <Effect> ■ Enriching customers' lives through store experiences - The applied seal makes it visible, which can become a topic of conversation with customers. - We are creating an environment where customers can feel safe to visit. *For more details, please refer to the PDF document or feel free to contact us.

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【Construction Locations】 ■Showroom, meeting table, office counter, etc. *For more details, please refer to the PDF document or feel free to contact us.

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Case Study Collection on Antibacterial and Antiviral Coatings: A Book for Solving Hygiene Measures and Sustainable Management Challenges

Case Study Collection on Antibacterial and Antiviral Coatings: A Book for Solving Hygiene Measures and Sustainable Management Challenges

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イシグロ

イシグロ 本社:東京 営業拠点:全国各地

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Ishiguro Co., Ltd. is a comprehensive piping materials trading company with a history of 80 years. Piping materials may not often catch the eye in daily life, but Ishiguro has supported the supply chain of piping materials that allow people to live comfortably in various buildings, including large-scale plants, factory piping, air conditioning and sanitation facilities in high-rise buildings and landmark buildings across the country, as well as in residential and non-residential structures. We purchase products such as valves, pipes, and fittings from over 600 suppliers both domestically and internationally, with a product lineup exceeding 400,000 items, and we maintain an inventory system of over 20,000 items across warehouses nationwide. Ishiguro Co., Ltd. is committed to connecting and supporting industries and people's lives by providing piping materials such as valves, pipes, and fittings. As a leading company in the piping materials industry, we will continue to take on new challenges and respond to the diversifying needs of our customers. As a new business, we handle Health Bright, an antiviral and antibacterial coating, and Radicool, a heat-insulating material. We aim to provide a safe and secure space free from the fear of infectious diseases in daily life and contribute to urban living through radiative cooling technology.

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