The reason why "verbal warnings" have zero effect: examples of changing behavior through videos.
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[Manufacturing Industry New Employee Training] [Safety Education Video] A workplace where reminders don't work! Moving from "making them hear" to "making them understand."
"Be careful!" "Did you check?" Such reminders are commonly exchanged on-site. However, as they are repeated, these words tend to become something that is ignored, like background music. In particular, many new or foreign workers may not understand "why they need to be cautious," which poses the risk of these reminders being perceived as merely "formal calls for attention." As a result, this does not translate into action, leading to repeated near misses and accidents. With formal reminders, workers' behaviors do not change. What is important is to convey "why caution is necessary," linking it to action. To achieve this, training videos that simultaneously engage visual, emotional, and cognitive aspects are extremely effective. There are already increasing numbers of sites where accidents have decreased. Let’s move from "thinking we communicated" to "effective communication." With video training, let’s advance the safety culture on-site. *For more details, please feel free to contact us.*
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basic information
Proposal for Solutions: A video that conveys the "why" and connects to action. To transform warnings from "words that are easily ignored" to "personal matters," a video training that communicates meaning through visuals and storytelling is effective. ✅ Reproducing the causes and background of accidents through animation By visualizing the actual flow of an accident, we help workers understand the risks that cannot be conveyed through mere verbal prompts. ✅ Story design that links actions to outcomes Clarifying causal relationships such as "the result of ignoring warnings" and "accidents caused by lack of verification," the structure encourages participants to reflect on their own actions. ✅ Multilingual support that transcends language barriers To ensure understanding for foreign workers, we support content comprehension through multilingual subtitles and narration. ✅ Fusion of real-life scenes and animation By combining realistic footage with animation, we achieve education that is easy to understand and memorable.
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Implementation Steps: Three Steps for Companies STEP 1: Identify Accident Occurrence Trends Focus on "accidents that occurred despite warnings" and determine the scenarios to recreate. STEP 2: Create Videos and Incorporate Them into Pre-Work Training Produce videos composed of scenes directly related to the work. Incorporate viewing during morning meetings or safety checks before work. STEP 3: Conduct Effectiveness Measurement and Regular Updates Regularly verify effectiveness through accident counts, implementation rates of safety reminders, participant surveys, etc., and improve and update the videos.
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P3
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Applications/Examples of results
Introduction of a success story: Dramatic improvement in the effectiveness of safety reminders In a metal processing factory, reminders through "verbal prompts" during work were being implemented, but an average of 12 contact accidents occurred annually over the past three years. The factory was troubled by the fact that "despite being cautious, accidents were not decreasing," and decided to introduce video training. Implemented measures: ● Recreated past contact accidents using animations ● Visually demonstrated how verbal reminders are connected to actual accidents ● Established a rule for everyone to watch a 3-minute video before starting work Six months after implementation, the following results were confirmed: ● The number of contact accidents decreased from 12 to 5 per year (58% reduction) ● The "rate of verbal prompts by workers" improved from 80% to 96% ● A post-training survey for foreign workers recorded a 92% understanding rate.
Line up（3）
| Model number | overview |
|---|---|
| Efforts to "convey" rather than just "communicate" 1️⃣ | Present case studies with specific actions rather than abstracting them |
| Efforts to "convey" rather than just "communicate" 2️⃣ | Overcome language barriers with multilingual audio and subtitles |
| Efforts to "convey" rather than just "communicate" 3️⃣ | Connect video viewing to behavior change through rule-setting and habit formation |
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Company information
LinkStudio Co., Ltd. is an animation production company specializing in the creation of training and educational videos for the manufacturing industry. We have numerous achievements on platforms such as Coconala, with **over 3,000 productions and an average rating of 4.9 out of 5**, receiving high praise. Through multilingual support and custom training design, we contribute to reducing the educational burden on the field, standardization, and improving safety.
