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  6. 1. Causes of AI Search Failures: Analysis Service (for Manufacturing Industry)

1. Causes of AI Search Failures: Analysis Service (for Manufacturing Industry)

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last updated:Jan 22, 2026

アンドワン 本社、東京支社、川崎営業所
アンドワン 本社、東京支社、川崎営業所
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Even when summarized by AI, we will identify the "structural flaws" that allow it to remain a candidate for comparison.

With the spread of generative AI and AI search, manufacturing industry websites are experiencing a phenomenon where "there is a lot of information, yet inquiries are decreasing." The main cause lies not in the quality of the content, but in the "structure that is not read or is misread by AI." This service disassembles your company's website with the premise that AI will reference, summarize, and compare it, visualizing where evaluations drop, where drop-offs occur, and why it does not lead to inquiries or appointments, prioritized for improvement. This is a diagnostic service aimed at companies that want to first confirm "whether a renewal is necessary" and "where to fix it for the quickest return." ▼ For concerns like these: - Even though we are doing SEO, inquiries are not increasing or are decreasing. - We have product pages, but we feel we are not being chosen in comparisons. - Information is misaligned in AI summaries, and strengths are not conveyed. - We cannot reach an agreement within the company on renovations and cannot decide what to fix first. - Sales materials, case studies, and strengths are not linked on the web. Would you like to first confirm "what to fix to get back on track"? If you share the current URL, we will quickly organize the "causes of drop-offs in AI search" specific to your company and guide you on how to proceed with the diagnosis.

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1. Causes of AI Search Failures: Analysis Service (for Manufacturing Industry)

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basic information

■ Deliverables - AI search/GEO perspective issue summary (1-page conclusion) - Cause map (identifying defects in structure, flow, appeal, and information design) - Improvement priority list (Impact x effort matrix) - Improvement instructions by key page (e.g., Top / Products / Case Studies / FAQ / Document Downloads) - Immediate actionable items (Quick Wins) and mid-term redesign proposals (To-Be outline) ■ Analysis Perspectives (examples) - "Insufficient definition" of information captured by AI (What kind of company / What problem for whom) - Structure of product information (comparison axes, usage, selection criteria, presentation of specifications) - Internal navigation (deep-dive flow, related page design, next actions) - Whether FAQ/case studies/document downloads are connected to "decision-making" - Organization that is easy for AI to reference (headline design, summary resilience, organization of duplicates/dispersions) ■ Approach (Process) - Hearing (current situation, products, winning strategies, sales field) - Current site analysis (page structure / flow / information design / AI reference premise check) - Issue organization and improvement policy formulation (with priorities) - Reporting session (60 minutes) + organization of next actions

Price information

200,000 yen to 600,000 yen (depending on scale and number of pages) *Initial simple diagnosis (light) is also possible / estimate required is also acceptable.

Delivery Time

Please contact us for details

※Approximately 2 to 3 weeks (after the hearing is conducted)

Applications/Examples of results

- Manufacturing industry (BtoB) corporate site / product site / service site - Understanding the current situation before renewal, identifying the causes of decreased inquiries, and creating a starting point for GEO measures

Company information

アンドワン

アンドワン 本社、東京支社、川崎営業所

IT/Telecommunications

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A site that is just cheap ultimately increases costs and risks." We propose web development that maximizes business results while thoroughly addressing essential requirements. Are you creating a website like this? - It seems that the websites of competitors look better, but you don't know why. - Every update incurs additional costs, and before you know it, expenses have ballooned beyond expectations. - While the appearance is nice, it ignores laws and industry-specific rules, leading to complaint risks... - You want to attract customers and inquiries, but the production company only talks about design. - As a result of choosing a production that is simply cheap, you are overwhelmed with trouble handling and can't focus on your core business. Point 1. Avoid troubles with a design that has no "gaps or omissions." 2. Minimize operational costs with a design that assumes in-house updates. 3. Planning power that pursues business results. "Is the initial cost a bit high?" But in the long run, it's safe and cost-effective. We have prepared a plan to truly deliver results "correctly.

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