Maximize the emotional impact of movies with a high-definition display.
In the film industry, the beauty of visuals is a crucial element that influences the appeal of a work. Particularly, to enhance the viewing experience in theaters and home theaters, it is essential to accurately assess the visual quality of displays and create the optimal environment. Even slight differences in image quality can significantly affect the audience's immersion, so it is necessary to accurately measure the spatial resolution of displays and maximize their performance. Aphrodite's "MTF-33S" adopts an internationally standardized line-based evaluation method to quantify the "visible sharpness" of displays, optimizing the visual experience in film viewing. 【Usage Scenarios】 - Evaluation of displays in theaters - Selection of displays for home theaters - Display adjustments in video production settings 【Benefits of Implementation】 - Enables selection of displays based on objective data - Ensures accurate color reproduction in video production - Increases audience satisfaction and attracts repeat viewers
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【Features】 - Quantifying "clarity" that is visible - Measurement evaluation consistent with human vision - Support not only for displays but also for materials and components - Pioneering the internationally standardized IEC-compliant method (Line-based) - Achieving simple operation and high-precision measurement at a low cost 【Our Strengths】 Since our establishment in 2013, we have specialized in the display optical measurement business, providing total solutions from technical services to product sales and after-sales service. Led by a former display development manager from Sony Corporation, our company leverages years of experience and expertise to offer optimal solutions tailored to our customers' needs.
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Applications/Examples of results
Display Development: Evaluation of visual resolution for new panel types such as OLED, μLED, and LCD, and confirmation of interactions with new materials. Device Evaluation: Analysis of resolution contributing factors for TFT substrates, CF, polarizers, and diffusion films. Quality Assurance and Mass Production Inspection: Confirmation of variations in spatial resolution during module processes and quantification of defect judgment criteria. Visual UX Improvement: Scientific verification of "how it looks to the human eye" for AR, HUD, and in-vehicle displays. Material and Component Manufacturers: Quantification of contributions to visual quality from in-house products (optical films, color filters, etc.). ■ Implementation Results and Evaluation Examples (partial excerpt) Major Display Panel Manufacturers (domestic and overseas): - Evaluation of spatial resolution in μLED development lines. - Verification of the correlation between OLED luminance variation and display clarity. TFT Substrate and Component Manufacturers: - Quantification of visual performance before and after the adoption of optical films. - Evaluation of the impact of fine wiring technology on visual resolution. Automobile Manufacturers / In-Vehicle Display Suppliers: - Evaluation of visibility from a UX perspective for HUD and center displays. Universities and Research Institutions: - Verification of measurement methods for spatial resolution. *For more details, please feel free to contact us.
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Company information
In 2013, we established the company and started the business of selling optical measurement instruments for displays and providing technical services. The CEO, Hidetaka Shima, who is also the founder of the company, has been engaged in display development and business for 25 years at Sony Corporation. Displays will continue to evolve. In 50 years, 100 years from now, we will pursue beauty and convenience in line with the flow of the times. Information devices driven by human sensibility will become increasingly important. Our company will continue to make significant contributions to the development of displays. *Origin of the company name "Aphrodite Corporation" It is derived from "Aphrodite" (in Greek), the goddess of beauty and love, who is one of the twelve gods in Greek mythology. The philosophy of Aphrodite Corporation is "the creation of beauty."
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