Create a sense of exclusivity with a buyer-only AR experience. Anticipate sharing on social media.
In the cosmetics industry, it is essential to convey the appeal of products and enhance customer experiences. There is a high demand for the ability to preview product colors and textures in advance, but traditional in-store testing has its limitations. It is also important to effectively communicate the product's story and usage to increase customer engagement. Our Package × WebAR integrates QR codes and AR markers into packaging, allowing smartphones to display special messages and videos, providing an enjoyable experience even after purchase. This serves as a promotional tool that can lead to repeat customers and information dissemination on social media. 【Usage Scenarios】 - Confirming product colors and textures through AR - Virtual try-on experience for makeup - Introduction of the product's story and development background - Providing information on limited campaigns and special offers 【Benefits of Implementation】 - Increased customer purchasing motivation - Strengthened brand loyalty - Natural information dissemination on social media - Easy to use without the need for installation
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basic information
**Features** - Product Information Visualization: AR displays ingredients and manufacturing processes in video and 3D formats. - Usage Guide: AR presents usage methods, recipes, and examples of application. - Campaign and Benefits Display: AR shows sale and coupon information. - Product Story Introduction: AR introduces the development story of the product. - Eco Appeal: AR explains environmentally friendly products. **Our Strengths** Daiomiura Co., Ltd. is a group company of Daio Paper Corporation, which manufactures Elleair. Our strengths lie in our technological capabilities in manufacturing, primarily focused on labels, packaging, and commercial printing, as well as our ability to propose solutions tailored to specific challenges. We provide comprehensive support from manufacturing sites to promotional areas. By handling everything from package design and manufacturing to logistics processing, along with offering web production and digital initiatives (WebAR/promotion support), we solve our customers' challenges holistically. With a system that allows us to take care of everything from manufacturing to promotion, digital, and business support, we contribute to efficiency and added value enhancement.
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Company information
Daio Miura Co., Ltd. is a company that supports a wide range of needs—from manufacturing sites to promotional activities—leveraging its strengths in manufacturing technologies centered on labels, packaging, and commercial printing, along with its ability to propose solutions tailored to specific business challenges. We provide end-to-end services, including the development, manufacturing, and sales of label systems; printing of business forms through to mailing services and operational efficiency support; and packaging design and production through to logistics processing. In addition, we combine high-quality, high-speed large-volume printing with short lead-time capabilities, the production of promotional tools such as fixtures and POP displays, web development and digital initiatives, as well as BPO-based business support—delivering comprehensive solutions to our clients’ challenges. From manufacturing to promotion, digital solutions, and business support, we offer a fully integrated, all-in-one structure that contributes to greater efficiency and added value.
