We have compiled a list of manufacturers, distributors, product information, reference prices, and rankings for Novelty.
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Novelty Product List and Ranking from 19 Manufacturers, Suppliers and Companies

Last Updated: Aggregation Period:Jan 07, 2026~Feb 03, 2026
This ranking is based on the number of page views on our site.

Novelty Manufacturer, Suppliers and Company Rankings

Last Updated: Aggregation Period:Jan 07, 2026~Feb 03, 2026
This ranking is based on the number of page views on our site.

  1. コシオカ産業 本社工場 Nara//Trading company/Wholesale
  2. KILAMEK Tokyo//Trading company/Wholesale
  3. エポックケミカル Saitama//Other manufacturing
  4. 4 ウッベル Miyagi//Printing Industry
  5. 5 紅屋産業 Osaka//Manufacturing and processing contract

Novelty Product ranking

Last Updated: Aggregation Period:Jan 07, 2026~Feb 03, 2026
This ranking is based on the number of page views on our site.

  1. Koshioka Industries Co., Ltd. Business Introduction コシオカ産業 本社工場
  2. Is selling novelties illegal? An explanation of points to consider when selling or producing them. コシオカ産業 本社工場
  3. Recommended novelties that are memorable because they are rare, carefully selected for the 2025 edition! KILAMEK
  4. 4 [Information] KOBARU Name Engraving & Novelties エポックケミカル
  5. 5 5 Popular Novelties for Local Governments and Public Offices! コシオカ産業 本社工場

Novelty Product List

1~30 item / All 96 items

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Toddler and stationery novelties (self-expression, educational materials for toddlers, and product PR tools)

Kune Kune, drawing magnets! Stationery novelty! Also for promoting educational materials for toddlers!

This product is expected to serve as a PR tool when you draw something on it. Standard colors: Red, blue, yellow, and black (4 colors) Currently, we are selling trial sizes of 1 meter each. Quotation kits are available for sale at Asakusa Downtown SK Site (from February 6).

  • magnet
  • Vocational Training/Technical School
  • Distance learning/E-learning
  • Novelty

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Koshioka Industries Co., Ltd. Business Introduction

We are a company that provides one-stop services for manufacturing, from planning and design to production of novelty goods and promotional items.

Koshioka Sangyo Co., Ltd. has been responding to various customer requests for over 50 years since its establishment, producing everything from parts to finished products through made-to-order manufacturing. Leveraging this experience, we now integrate everything from market research for "delightful products" starting with concept creation, to planning/design, design, prototyping, production, and shipping. Our efforts have been well received by companies such as amusement parks and restaurant chains. We have also embarked on a novelty (MONOCOTO LAB) business to assist customers with their challenges, enhancing added value, establishing their significance, and contributing to society. We are focusing on design development and advancing our own product commercialization, which has also been well received by companies in the entertainment industry and others.

  • Contract manufacturing
  • Novelty

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What are the preferred novelties in the era of living with COVID?

What are the popular novelties in the current era of living with COVID? Is there a sudden increase in demand for infection control goods?!

Due to the impact of the spread of the novel coronavirus, lifestyles have changed significantly. Now that people are actively wearing masks and thoroughly disinfecting, the products distributed as novelties have also changed. In this article, we will provide a detailed explanation of the circumstances surrounding novelties that have changed due to the influence of the novel coronavirus! We will also introduce novelty products that are especially appreciated in the current with-corona era. ↓You can read more at the following URL.

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Warm novelties that will bring joy and delight for the autumn-winter season!

For the autumn-winter season: Warm novelties that will bring joy and happiness!

Many companies are putting effort into promotional items distributed at exhibitions, events, and sales visits, as these not only have sales promotion effects but also contribute to enhancing the company's image. However, if the recipients do not appreciate the promotional items, their effectiveness is halved. To achieve effects such as sales promotion and image enhancement, choosing the right products and designs is crucial. In this article, we will introduce promotional goods that are likely to be well-received during the autumn and winter seasons! This is a must-read for those struggling with selecting promotional items! ↓ You can read more at the following URL.

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What kind of novelty items are popular among a wide range of people? Are office supplies in demand?

What kind of novelties are appreciated by a wide range of people? Are convenient and stylish stationery items popular for use in the office?

This article provides a detailed explanation of novelty items that are likely to please a wide audience, focusing on the trending topic of "stationery"! We will introduce the benefits of distributing stationery (writing supplies) as novelties, as well as some unique stationery options that can help differentiate your company from others. If you are considering using stationery as a novelty item, or if you are struggling with choosing novelty products, please use this as a reference! ↓ You can continue reading at the URL below.

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What is a giveaway novelty item?

Explaining the benefits of distribution and points to consider during creation! A clear introduction in the column.

This article introduces "promotional novelty goods" that various companies are focusing on, as they can yield promotional and customer attraction effects. It explains the benefits of distribution and the points to be careful about when creating them. This is a must-read for those who are considering distributing novelties, as well as for those who want to challenge new marketing methods or create more effective novelties. 【Contents】 ■1. The secret to the popularity of novelty goods ■2. What is the origin of novelties? ■3. Benefits of distributing novelties ■4. Scenes for distributing novelties ■5. Five points to be careful about when creating promotional novelties ■6. Leave your promotional novelty production to "Koshioka Industries"! *You can view the detailed content of the column through the related links. For more information, please feel free to contact us.

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What is "eco-friendly novelty"?

I will introduce in this column "sustainable" promotional items that you should incorporate now.

Due to the worsening of environmental issues, public awareness is also changing. In the present day, where interest in reducing plastic and eco-friendliness is rising, more companies are adopting eco-conscious products for their novelties. This article will introduce the benefits of creating eco-conscious novelties and recommend eco-related products as novelties. 【Contents】 ■1. The relationship between eco-friendliness and novelties ■2. Recommended eco-related products ■3. Benefits of engaging in eco-related novelties ■4. Eco-conscious novelties can also be expected to enhance brand image! *For detailed content of the column, please refer to the related links. For more information, feel free to contact us.

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Be careful when distributing novelties.

What is the difference between an "open campaign" and a "closed campaign"?

Introducing the differences between "Open Campaigns" and "Closed Campaigns." We will also discuss the three benefits of conducting campaigns: "they lead to promotions," "they enhance awareness of companies, brands, and products," and "they are likely to lead to acquiring new customers." If you are struggling with the production of novelties to distribute during campaigns, please leave it to the planning professionals at Koshio Industry MONOCOTO Design LAB. [Contents] ■1. Differences between "Open Campaigns" and "Closed Campaigns" ■2. Open Type ■3. Closed Type ■4. Three Benefits of Conducting Campaigns ■5. Be careful not to violate the "Prize Control Law" when distributing novelties in campaigns! *You can view the detailed content of the column through the related links. For more information, please feel free to contact us.

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What is the difference between "promotional items" and "novelties"? An explanation of each characteristic.

To achieve greater promotional effectiveness! Let's understand the difference between "promotional items" and "novelties"!

"Promotional items" and "novelties" are often seen as the same, but since their purposes and target audiences differ, it is important to understand these differences if you are introducing them for PR or sales promotion. In this column, we will thoroughly explain the characteristics of both "promotional items" and "novelties." We will also provide detailed explanations of the differences between premiums, giveaways, and commemorative items. [Contents] ■1. The difference between "promotional items" and "novelties" ■2. What are promotional items? ■3. What are novelties? ■4. Other commonly misunderstood items ■5. To achieve greater promotional effects, let's understand the differences between "promotional items" and "novelties"! *You can view the detailed content of the column through the related links. For more information, please feel free to contact us.

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Regarding the timing and key points to consider when visiting clients for greetings.

We will introduce the timing for sending gifts such as mid-year and year-end gifts, as well as tips for choosing novelties!

Summer greetings, mid-year gifts, year-end gifts... etc. The timing for visiting business partners to offer greetings varies, but it's important to note that the appropriate timing for sending mid-year and year-end gifts may differ by region. This column explains the suitable timing for sending mid-year and year-end gifts, as well as changes related to greetings due to the impact of the coronavirus. Additionally, we will introduce points on how to choose novelties to give to business partners. 【Contents】 ■1. Greetings to business partners at various timings ■2. The timing for sending mid-year and year-end gifts ■3. Changes due to the impact of COVID-19 ■4. With the increase in contactless interactions, make use of novelties! ■5. If you want to create memorable novelties, leave it to "Koshioka Industries"! *For more details on the column, you can view it through the related links. For further inquiries, please feel free to contact us.

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Before creating a novelty item, let's also understand the "disadvantages."

It's also important to assess the cost-effectiveness! An explanation of the disadvantages and advantages of creating novelties.

Creating and distributing novelties can provide various benefits such as "increased recognition" and "enhanced corporate image," but there are also drawbacks to be aware of. To avoid failures in novelty creation, it is essential to understand these drawbacks. In this column, we will explain the disadvantages and advantages of creating novelties, as well as provide points to consider when making novelties. 【Contents】 ■1. Before creating novelties, let's understand the "disadvantages" ■2. Disadvantages of novelties ■3. Advantages of novelties ■4. Points to consider when creating novelties, taking the disadvantages into account ■5. How to achieve effects from creating and distributing novelties... *For detailed content of the column, please refer to the related links. For more information, feel free to contact us.

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Support students preparing for exams with novelties for cram schools, prep schools, and schools!

Winter is full of events like Christmas, New Year's Eve, New Year's Day, sales, and Valentine's Day, among others.

In the midst of this, students preparing for entrance exams are diligently studying every day to strive for admission to their desired schools. ◇Things to be mindful of when distributing novelties to exam candidates Students preparing for entrance exams, with the exams approaching, are very sensitive. When distributing items that may evoke thoughts of "failure" or "repeating a year," careful consideration is necessary. For example, novelties branded with "Koshioka Prep School" may be perceived by students as having "bad luck." That said, the reminder effect, which is the original purpose of novelties, is also important. Please refer to the related links for more information.

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Recommended novelties for the entrance ceremony ✿

As we welcome December, the days are quite busy, but I hope everyone is doing well.

This time, we will introduce recommended novelties for the upcoming spring event. It may seem like it's still far away, but let's start preparing now! It's important to give heartfelt goods to the new employees who will be working with us. You might be unsure about what to choose from the many novelties available. Distributing stationery that can be used at work or items that can be used in their new life is also a good idea! Now, let me introduce what kinds of items are likely to be appreciated. For more details, please see the related links.

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For the wedding venue, restaurant, and bridal jewelry industry.

Are you ready to prepare novelties for the June bride in June?

At wedding venues and restaurants, they often distribute novelties as a special benefit for visitors, and many places offer novelties when you finalize your bridal jewelry purchase. Receiving a wonderful novelty leaves a good impression and increases the contract rate. When creating novelties, it would be lovely to use shades of blue, inspired by "something blue," which brings happiness to brides. Now, what kinds of items are appreciated... For more details, please check the related links★

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Vol. 15 Thinking of Welcomed Novelties.

Novelty items aimed at enhancing a company's value through branding, encouraging purchases, and sampling recommendations.

The purposes for which novelties are used are varied. So, are they achieving the intended effects? 【Q】Do you remember the company name, product name, or service from the novelty you received? 【A】Remembered... 30.7% Not remembered... 65.6% ...It's a disappointing result. It exceeds half. 【Q】What kind of novelties are you happy to receive? 【A】1. Daily consumables 2. Stationery 3. Cooking-related consumables 4. Household goods 5. Daily goods 6. Relaxation items 7. Eco-friendly goods 8. Kitchenware What makes you happy to receive are consumables that you use regularly. However, the lack of originality is a drawback. 【Q】Have you ever purchased a product just to get a novelty? 【A】Yes... 39% No... 61% Isn't that a pretty good number? Our company also offers many eco-friendly items that suit the times. For example, bottles made from recycled PET. We are reusing used PET that would normally be discarded. If you are interested, please check our website.

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What are practical novelties that are appreciated by a wide range of people?

If you're struggling to choose novelty products, please take a look for reference!

Strong popularity! When it comes to novelties, it's "stationery." Many of you may have experienced recalling a company when you picked up a sticky note or a ballpoint pen that was sitting on your desk, or a novelty item you casually grabbed at some moment. The first practical novelty that comes to mind is stationery items like ballpoint pens and clear files. They enjoy enduring popularity because they can be used by everyone, from children to adults, regardless of gender or industry. If you're interested, please take a look at our website.

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Vol.17 What Kind of Novelties are Welcomed in a New Life?

Spring is the season of beginnings. In this article, we will introduce novelty goods that are perfect for distributing to those starting a new life.

Here are two points to keep in mind when creating novelties. ■ Novelties that are useful in unexpected moments (such as stationery or business card holders) Items like stationery and business card holders are often appreciated as novelties because they can be helpful in unexpected situations. ■ Unique novelties that can serve as conversation starters In a new life, there are many opportunities to interact with people you meet for the first time. Therefore, unique novelty items that attract interest and serve as a way to deepen relationships are also well-received. What specific novelty items are likely to be appreciated by those starting a new life? 3-1. Pass cases 3-2. Business card holders 3-3. Stationery items like ballpoint pens 3-4. Lunch items, etc. These are likely to be appreciated for everyday use.

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What are truly appreciated practical novelties at hot spring resorts?

Novelty items are the perfect way to leave an impression of the hot spring destination you visit. In this article, we will explain practical novelty items that are well-received at hot spring resorts.

1. What is the effect of novelties? ■Memorable I have experienced it myself, but the hot spring area I received as a novelty remains in my memory. I have visited various hot spring areas, but to be honest, I'm not confident that I remember all of them. However, when I see the novelty, it triggers my memory, and I think, "Oh, I went to this hot spring!" ■Promotion of hot spring areas Novelties can clearly reflect the characteristics, history, and culture of the hot spring area. For example, printing the logo of the ryokan or using a character that originated from the hot spring area. By branding the hot spring area and differentiating it, it is possible to attract customers. ■Spirit of hospitality I have actually received novelties, and it gives me a happy feeling as if I gained something. Rather than something cheap and ordinary, items that have a special feel unique to that hot spring area are likely to be appreciated. Hot spring areas attract not only domestic tourists but also many foreign tourists. Therefore, practical hot spring goods that can be enjoyed by a wide range of people are recommended.

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Let's use novelties to regain the customers we've lost!

Due to the COVID-19 policies, the restaurant industry has been placed in a difficult situation. Will customers return to restaurants that have already lost their clientele?

A Tailwind for Restaurants For the past three years, we have been in a very tough situation, but as COVID-19 begins to subside, a tailwind has finally started to blow. Significant Relaxation of Infection Control Measures Support for Economic Activities Easing of Border Control Measures 3. Benefits of Utilizing Novelties As economic activities begin to move again, a tailwind has finally started to blow for the restaurant industry. In this favorable opportunity, we want to implement some measures to break free from sluggish sales. One such measure could be considering the production of novelties, which can be an effective promotional activity at a low cost. Benefit 1: Increased Customer Attraction Benefit 2: Branding Benefit 3: Increased Customer Attraction As such, a single novelty can bring about significant promotional effects, so we recommend unique novelties rather than inexpensive ones. 4. Recommended Novelties for Restaurants Here are some recommended novelties for restaurants. When choosing novelties, it is important to consider items that match the customer base, as well as those that reflect local characteristics and relate to food. Tumblers Cutlery Mugs Eco Bags

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How to measure the effectiveness of novelties? An explanation of measurement methods and production points.

This article explains the methods for measuring the effectiveness of novelties and the key points for creating highly effective promotional novelties.

Measuring the effectiveness of novelties is extremely important as it helps identify areas for improvement and provides hints for future initiatives. The purpose of distributing novelties is to promote the company or product. While there are cases where they are distributed as a gesture of gratitude, they are primarily distributed to enhance recognition of the company or product and for promotional purposes. It is crucial to measure and analyze the effects before and after the distribution of novelties. It is recommended to analyze using several measurement methods rather than just one. By comparing changes from both quantitative and qualitative perspectives, various issues are likely to emerge. To maximize a company's revenue, continuous analysis and improvement of issues through effectiveness measurement becomes essential. The effects of novelties are as follows: - Increased recognition: Novelties have the effect of enhancing the recognition of the company or product. - Improved image: If the novelty is something customers want to show off, it will increase customer satisfaction and create an impression of an attractive company. - Increased customer attraction and sales: Novelties pair well with campaign planning, so companies often utilize novelties when planning limited-time campaigns.

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Is the sale of novelties illegal? An explanation of points to consider when selling or producing them.

Novelties cannot be sold as a rule. This article will provide a detailed explanation of the points to consider when selling or producing novelties.

The sale of novelties may be considered illegal. In the first place, promotional items like novelties cannot generally be sold. Products for sale are required to have a household goods quality label. However, novelties are not subject to this requirement, so they often do not have a household goods quality label. Selling items that do not have this label is illegal as it violates the "Household Goods Quality Labeling Act." If you plan to sell novelties as products, you should understand the Household Goods Quality Labeling Act and ensure that you provide compliant labeling. When selling novelties, pay attention to the following three points: - Include household goods labeling on novelties. Check which category the product falls under and adhere to the required labeling before proceeding with sales. Companies need to indicate a prohibition on resale at the production stage of novelties to avoid compromising product value and profits. - Conduct promotions in accordance with the Prize and Representation Act. When promoting products, ensure that you understand the Prize and Representation Act and communicate the product's appeal accurately to avoid misleading consumers.

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How to Create Novelties: A Detailed Explanation of the Process and Key Points!

In addition to how to create novelties and key points for making them, I will also explain the purpose of distributing novelties and three popular novelty items.

Three Types of Novelty Creation - Ready-made Product with Customization A ready-made product with customization refers to the method of adding a company name or logo to an existing product. There are various types of ready-made products, including stationery like pens and notepads, as well as everyday items like masks and towels. This method has the lowest cost among the three types and can be ordered easily in a short period. - Semi-Custom Made Semi-custom made refers to a method where the design of the product can be freely chosen from a set of options. For example, it often allows for the selection of font size, color, material, and shape of the product. Although it takes more time and costs more than simply adding a name to a ready-made product, it is perfect for creating a novelty item with a bit of a special touch. - Full Custom Order Full custom order refers to a method where all specifications, sizes, and materials of the product can be freely chosen. This is the most expensive and time-consuming option among the three, but it offers the advantage of creating a completely original novelty item that cannot be found elsewhere.

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Is the price of novelties determined by law? Caution is needed regarding the Prize Display Law.

This article explains the laws regarding the pricing of novelties. If you are considering creating novelties, please use this as a reference.

- The price of novelties is determined by the Prize Offering Law! A novelty refers to goods distributed free of charge as part of advertising and promotional activities. On the other hand, when distributing them, they must be produced within the amount specified by the Prize Offering Law. The Prize Offering Law is a regulation that requires truthful representation when providing prizes and gifts from the perspective of consumer protection. Since novelties are distributed free of charge, if expensive novelties are produced, many people will gather. In other words, if a novelty is produced at too high a price, it may lead to irrational product selection. If such a situation were allowed to occur freely, it could potentially disadvantage consumers, which is why the Prize Offering Law sets a price ceiling. - Novelties fall under the category of total gifts according to the Prize Offering Law. The price ceiling for novelties as determined by total gifts is as follows: If the amount paid by the customer is less than 1,000 yen, the maximum value of the prize is 200 yen. If the amount paid by the customer is 1,000 yen or more, the maximum value of the prize is 20% of the payment amount, or 100 yen as a general rule if there is no payment.

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What kind of novelty items are popular at open campuses?

If you are a school official considering distributing novelties at an open campus event, please use this as a reference.

At the open campus, it is important to distribute novelties that students will appreciate. Therefore, here are seven recommended novelties for distribution at the open campus. - Ballpoint pens and highlighters Writing instruments are very practical items for students. If distributed as novelties, they can be used during classes and studying, and it is expected that the students who receive them will be happy to use them. - Sticky notes Sticky notes can be used for various purposes such as taking notes, organizing documents, and emphasizing important points. Especially for students, who need to organize a lot of information during classes and studying, sticky notes are highly valued as a practical item. - Tote bags and canvas bags Tote bags and canvas bags are useful items for carrying pamphlets and materials from the open campus. Even after the open campus is over, they can be used for shopping or outings. - Smartphone accessories Convenient accessories for smartphones that are used daily will be appreciated by anyone. In particular, portable batteries, smartphone stands, and cleaning cloths are novelties that students are likely to enjoy.

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What is an environmentally friendly novelty? It's important to focus on the concept and materials.

This article explains eco-friendly novelties. If you are unsure about the concept or materials for novelties, please use this as a reference.

In recent years, as interest in environmental issues has grown, eco-friendly novelties have gained attention. These eco-friendly novelties bring the following effects and benefits to companies and brands: 1. Branding as an environmentally conscious company In modern society, how companies and brands address environmental issues has become an important criterion for consumers. 2. Impact on recipients Eco-friendly novelties can leave a strong impression on those who receive them. By using materials or designs that differ from typical novelties, they can convey uniqueness and novelty. 3. Contribution to the SDGs Eco-friendly novelties can also be positioned as efforts towards the Sustainable Development Goals (SDGs). If a company wants to promote initiatives such as effective resource utilization and reducing environmental impact, producing and distributing eco-friendly novelties is effective. This way, companies can also strengthen their aspect of social contribution activities.

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Let's create memorable novelties! An impactful design is important.

This article explains memorable novelties. If you want to create impactful novelties, please use this as a reference.

Three Points for Creating Memorable Novelties 1. Don't Overemphasize Memorability Focusing too much on being memorable can risk diminishing the practicality of the novelty. Conversely, if you only prioritize practicality, you may lose the element of fun and novelty. For example, uniquely shaped sticky notes or pens that are difficult to use in everyday situations may be interesting and memorable, but they might not be used often. 2. Create Impactful Novelties People are easily captivated by items that can grab their interest in an instant amidst the vast amount of information they encounter daily. For instance, a business card holder with a shape different from the usual card type or an eco-bag with an interesting shape or design can attract the attention of those who receive them. 3. Tailor Novelties to the Target Audience Novelties should not be distributed uniformly to everyone; the optimal items vary depending on the target demographic. For events aimed at young women, cute cosmetic goods or fashion items are suitable. For business professionals, items that convey a sense of luxury and elevate status in office or business settings are more appropriate.

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セールスプロモーションにはノベルティがおすすめ!事例もご紹介

本記事ではセールスプロモーションにおすすめのノベルティ7選や事例を紹介します。ノベルティ制作にお悩みの方は参考にしてください。

セールスプロモーションsales promotionとは、消費者の購買心理を刺激して、商品を購入させるために行う活動のことです。 略してSPと呼ばれ、日本語では「販売促進活動」と訳されます。 セールスプロモーション活動には、目的に応じてさまざまな種類があります。例えば、展示会やイベントでノベルティやサンプルを配布したり、キャンペーン企画で特典をつけたりと活動内容はさまざまです。認知度を高めたり、リピーターや新規顧客を増やす効果があり、売上を伸ばすためには必要な活動です。セールスプロモーション活動の中でも、ノベルティ制作は手軽に実施できます。 実際にセールスプロモーションを行い、成功した事例を3つご紹介します。 ・ゴルフ場運営の事例 ゴルフ場に来たお客様向けに、プロモーションカード付マスクを制作しました。併設するカフェテリアの利用を増やしたいとお悩みだったため、プロモーションカードを活用した販促活動を提案しました。ノベルティとセットでプロモーションカードを配布すれば、告知でも見ていただける可能性が高まります。結果、カフェテリアのお土産の購入が大きく増え、売上に貢献しました。

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10 Effective Promotional Ideas! We also introduce successful examples using novelties.

To make effective promotional ideas, it is important to choose measures that align with your company's objectives and target audience!

What is sales promotion? It is creating opportunities that stimulate consumers' purchasing desire. The difference between sales promotion and marketing Sales promotion focuses on one-time measures to increase the number of products sold or sales revenue, while marketing considers the entire system leading to product purchase. Reasons why sales promotion is emphasized Reason 1: Development of IT technology Reason 2: Enhancing sales promotion effects with "4P" and "4C" Three purposes of sales promotion Purpose 1: To improve awareness of products and services Purpose 2: To encourage the purchase and consumption of products and services Purpose 3: To encourage repeat purchases from buyers

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5 Recommended Interesting Corporate Novelties

Not only pursuing fun, but also explaining the points of creating well-balanced goods that combine practicality and the benefits of distributing them.

1- Bamboo Fiber Plastic Tumbler Bamboo fiber refers to fibers from bamboo that have been powdered and solidified with resin. It is recommended as it can also appeal to efforts towards the SDGs. 2- Coffee Blend Stacking Cafe Tumbler This is an ethical tumbler that incorporates coffee beans into the cafe tumbler. The tumbler body features a two-layer plastic structure that provides insulation and cooling effects. 3- Fair Trade Cotton Multi Case This item can be used as a pencil case or for storing small items. The opening can be secured with tape, so there is no worry about items falling out. It is highly functional and has a cute shape that is popular. 4- Recycled PET Utility Bag This is an A4-sized tote bag made from reused plastic bottles. It has a sturdy gusset, allowing it to hold thick documents. Since it is made from materials that would normally be discarded, it strikes a balance between fun and practicality. 5- Bamboo Fiber Cutlery Set This set includes a spoon, fork, and chopsticks, and can be reused, making it an eco-friendly product that helps reduce plastic usage.

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Measuring effectiveness is important in promotions! An explanation of 7 metrics and points to consider for effective utilization.

Measuring the effectiveness of promotional activities is essential for gaining insights for future initiatives!

Why is it necessary to measure the effectiveness of promotional activities? By conducting effectiveness measurements, we can verify whether promotional activities were carried out effectively, which provides hints for the next strategies. To conduct promotions effectively, we should measure effectiveness from various aspects and identify areas for improvement that can be applied to future initiatives. Two effects to analyze in promotional effectiveness measurement: 1. Communication Effect Examples: Number of clicks to the company website, number of inquiries, number of member registrations, brand favorability and awareness. 2. Sales Effect Examples: Sales and profit, ROI (Return On Investment), ROAS (Return On Advertising Spend). Seven metrics to utilize in promotional effectiveness measurement: - Number of responses - Response rate - Number of conversions - CPR (Cost Per Response) - CPO (Cost Per Order) - ROAS (Return On Advertising Spend) - ROI (Return On Investment)

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