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[Case Study] Sales and Marketing Support for a Information Magazine Publishing Company

Approaching dormant customers with a 20% appointment rate! Introducing a case study of sales and marketing support.

The information magazine publishing company had been conducting telemarketing with in-house sales and administrative staff, but many employees were not good at it, leading to a significant amount of time being spent without achieving results. Therefore, they implemented our sales marketing support. After the implementation, the sales staff were able to focus on visit activities, and they were also able to grasp the VOC (Voice of Customer). [Case Study] ■ Frequency of Requests - Typically 3 to 4 times a year, with additional requests during special feature article campaigns or magazine launches. ■ Challenges - Although it was conducted by in-house sales and administrative staff, many employees were not skilled at it, resulting in a huge amount of time spent without any outcomes. *For more details, please refer to the PDF document or feel free to contact us.

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[Case Study] Sales and Marketing Support for Product Manufacturers

Follow-up calls and appointment setting after the exhibition. Introducing case studies of sales and marketing support.

The product manufacturer regularly participates in exhibitions but faced challenges with delays in follow-up and difficulties in converting leads into orders afterward. To address this, they implemented our sales and marketing support, which included follow-up calls and appointment setting after the exhibitions. After implementation, they were able to achieve thorough follow-up after exhibitions, which they had not done before, and also successfully rolled out and executed VOC (Voice of Customer) initiatives within the client organization. [Case Study] ■Frequency of Requests ・1 to 2 times per year ■Challenges ・Although they regularly participated in exhibitions, they struggled with delays in follow-up and converting leads into orders. *For more details, please refer to the PDF document or feel free to contact us.

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[Case Study] Sales and Marketing Support for a Non-Profit Organization

Surveying needs and promoting service applications. Introducing case studies of sales and marketing support.

Due to the small number of sales staff at the incorporated association, they were unable to conduct telemarketing in addition to their regular duties. Therefore, we introduced our sales marketing support to conduct needs assessment, promote service applications, and secure appointments. After the introduction, the sales staff could focus on visit activities, and it became possible to confirm the timing for budget acquisition in new development. 【Case Study】 ■Frequency of Requests ・1 to 2 times a year ■Challenges ・Due to the small number of sales staff, they were unable to conduct telemarketing in addition to their regular duties. ・There was a deadline for service applications, and they wanted to push for applications before the deadline. *For more details, please refer to the PDF document or feel free to contact us.

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