[Book] Information Gathering and Analysis Methods for Exploring New Business Themes and the Use of Generative AI (No. 2353) [Available for Preview]
★A comprehensive guide to the secret know-how of information gathering taught by experts in new business development!
★What is the true strength of generative AI? Learn the most effective ways to utilize it and key points!
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■Table of Contents
Chapter 1: Basics of Information Gathering and Key Points for Research
Chapter 2: Methods for Collecting Marketing Information and How to Interpret Results
Chapter 3: How to Research Technical Information and Trends
Chapter 4: Collecting and Analyzing Competitive Information and Creating Competitive Strategies
Chapter 5: Methods for Information Gathering and Interpretation for Future Forecasting
Chapter 6: How to Gather Information to Explore New Business Development Themes
Chapter 7: How to Summarize Information, Make Selections, and Utilize It
■Key Points of This Book
1. How to collect information and interpret latent needs!
2. Where to utilize generative AI! What roles do humans play?
3. Key points for summarizing information, making selections, and exploring new businesses!
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●Publication Date: May 29, 2026 ●Format: A4, 557 pages
●Authors: 43 contributors ●ISBN: 978-4-86798-154-2
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