Novelty items aimed at enhancing a company's value by supporting branding and encouraging purchases, as well as sampling recommendations.
The purposes for which they are used are various. So, are they achieving the desired effects? 【Q】Do you remember the company name, product name, or service from the received novelty? 【A】Remembered... 30.7% Not remembered... 65.6% ...It's a disappointing result. It exceeds half. 【Q】What novelties are you happy to receive? 【A】1. Daily consumables 2. Stationery 3. Cooking-related consumables 4. Household goods 5. Daily goods 6. Relaxation items 7. Eco-friendly goods 8. Kitchenware What people are happy to receive are consumables they use regularly. However, the lack of originality is a drawback. 【Q】Have you ever purchased a product just to get a novelty? 【A】Yes... 39% No... 61% Isn't that a pretty good number? As for specific items, things like: - Merchandise featuring famous characters or idols - Goods with ideas related to the product - Collectible items were mentioned.
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basic information
Our company handles everyday consumables, but as a "manufacturing company" that has been in business for 50 years, we specialize in products and related ideas, as well as collectible items. We also offer a variety of eco-friendly items that adapt to the times. For example, bottles made from recycled PET. We reuse used PET that would otherwise be discarded. Recently, many people have been carrying their own bottles, haven't they? They fit comfortably in your hand, are easy to hold, and come in various cap colors, adding a nice accent. If you're interested, please take a look at our website. You might find the perfect novelty item! *For more details, please check the related links or feel free to contact us.
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For more details, please refer to the related links or feel free to contact us.
Company information
Koshioka Sangyo Co., Ltd. has been responding to various customer requests for over 50 years since its establishment, manufacturing products from parts to finished goods through made-to-order production. Leveraging that experience, we have now centralized the entire process from market research for "delightful products" starting with product creation, to planning/design, design, prototyping, production, and shipping. Our efforts have been well received by companies such as amusement parks and restaurant chains. Additionally, we have embarked on a novelty (MONOCOTO LAB) business to assist customers with their challenges, enhancing added value, defining their existence, and contributing to society. We are also focusing on design development and advancing our own product commercialization, which has been appreciated by companies in the entertainment industry and beyond.
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