CRM that understands the customer's deep psychology and meets their true needs.
In customer analysis within the financial industry, it is important to accurately understand the diverse needs of customers and provide optimal financial products and services. By understanding customers' life stages and values, more personalized proposals can be made, leading to increased customer satisfaction. CRM 4.0 aims to align with customers' emotions and values to build long-term relationships. 【Use Cases】 - Segment analysis based on customer behavior history and attributes - Psychological analysis to grasp customers' potential needs - Proposals for personalized financial products 【Effects of Implementation】 - Promotion of cross-selling through deeper customer understanding - Improvement of customer engagement - Reduction in churn rate
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【Features】 - Building customer relationships based on empathy - Advanced customer analysis utilizing AI - Adaptation to Web 3.0/Metaverse - Self-evolving CRM - Providing purpose-driven customer experiences 【Our Strengths】 Arcus Japan has the know-how and track record to successfully lead customer analysis for financial institutions as a leading company in CRM. We offer the most suitable CRM strategies for your business at high quality and low cost.
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Established in July 2020 as a spin-off from Artisan Co., Ltd. Arcus Japan Co., Ltd. is headquartered in Osaka City, Osaka Prefecture, with bases in Tokyo and Hiroshima. The company provides its own products as well as support for systems using Microsoft products (such as Dynamics 365 (CRM), Dynamics CRM, Power Apps, Power BI, Power Automate, Microsoft 365, Microsoft Azure, etc.), including proposal support, requirements definition support, design, construction, operation and maintenance, and development support consulting. Its main businesses are CRM and drones. In the CRM sector, it is led by a pioneer in platform-based CRM and has top-class CRM experience and achievements in Japan, offering unique success know-how at high quality and low prices as a leading CRM company in Japan, supporting domestic and international customers as well as many CRM vendors. In the drone sector, it provides the highly autonomous flight platform "Edge Drone."


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