Seimiya-sama "ValueFront Point Service" Case Study

Achieving increased customer satisfaction and operational efficiency through the introduction of a unique electronic money service.

Founded in 1887 (Meiji 20) as a pickled food manufacturing and wholesale retail business, Seimiya Co., Ltd. expanded into supermarkets focused on fresh groceries after becoming a corporation in 1975. Aiming to create a store that is trusted and chosen by local customers, they improved customer satisfaction through the introduction of a cashless payment system. <Effects of Implementation> ■ Improvement in Customer Satisfaction The waiting time at the register for customers has been reduced, leading to increased customer satisfaction. ■ Increase in Productivity The reduction in payment time has improved productivity in register operations. ■ Increase in Purchase Amount Customers' purchase amounts have increased due to advantageous point services and campaigns for using electronic money. *For more details, please download the materials and take a look!

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