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  6. The reason for the real estate industry growing by 15% each year and the significant increase in sales per person.

The reason for the real estate industry growing by 15% each year and the significant increase in sales per person.

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last updated:Mar 24, 2020

セールスフォース・ジャパン
セールスフォース・ジャパン

The sales per employee are 1.6 times the industry average with an annual growth rate of 15%, and the appointment setting rate exceeds 50%. Here, we summarize successful case studies in the real estate industry!

In the real estate industry, especially in the sales structures of medium and small-sized companies, the "spirit of perseverance" is often regarded as a positive trait. Sales activities that depend on the individual capabilities of salespeople are subject not only to economic fluctuations but also to varying levels of performance, making it difficult to achieve stable sales results and business management. Recruitment and training of personnel are also challenging due to a lack of management resources, leading to a cycle of hiring and turnover, and resulting in the outflow of human resource costs. Many companies find themselves unable to escape this negative spiral. Salesforce.com has published successful case studies of sales reform and productivity improvement achieved by real estate industry clients in medium and small enterprises through the implementation of the sales support tool "Salesforce." 1. Housing Construction Sales Co., Ltd. (Century 21) ~ Breaking away from the "spirit of perseverance"! Quantifying "intuition"! Transforming the mindset of salespeople ~ - Achieved an annual growth rate of 15% through customer analysis and behavior management! - Sales per employee are 1.6 times the industry average! 2. Upwish Co., Ltd. ~ "Future management" changed the company. Productivity more than doubled. Zero turnover rate for new employees ~ - Progress in sales activities was unclear, and turnover among new employees was frequent. - The deal conversion rate exceeded 50%, tripling in two years! *For more details, please download the PDF and take a look.

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IPROS9120344922824530648.jpg

The reason for the real estate industry growing by 15% each year and the significant increase in sales per person.

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IPROS9120344922824530648.jpg

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(Point) 1. Century 21 Housing Engineering Sales Co., Ltd. ~Breaking away from "grit theory"! Quantifying "sensation"! Transforming the mindset of salespeople~ - A real estate company with the No. 1 regional brokerage record achieves a 15% annual growth rate through customer analysis and behavior management! - By establishing data analysis and sales processes, the sales per employee is 1.6 times the industry average! 2. Upwish Co., Ltd. ~"Future management" changed the company. Productivity more than doubled. Zero turnover rate for new employees~ - Progress in sales activities is unclear. High turnover among new employees. - The deal conversion rate exceeds 50%, increasing nearly threefold in two years! *For more details, please download the PDF.*

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Case Study: A Salesforce utilization example where the revenue per employee became 1.6 times the industry average through data analysis and the establishment of a sales process.

Case Study: A Salesforce utilization example where the revenue per employee became 1.6 times the industry average through data analysis and the establishment of a sales process.

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Case Study: A case of Salesforce implementation where the habit of information sharing and the introduction of inside sales resulted in a meeting setting rate exceeding 50%.

Case Study: A case of Salesforce implementation where the habit of information sharing and the introduction of inside sales resulted in a meeting setting rate exceeding 50%.

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セールスフォース・ジャパン

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Salesforce provides cloud-based CRM/customer management systems, SFA/sales support systems, and MA/marketing automation to over 150,000 companies worldwide. In Japan, it boasts numerous achievements and offers comprehensive solutions focused on management challenges specific to the manufacturing industry and small to medium-sized enterprises.

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