The everyday life before the COVID-19 pandemic is gradually starting to return. At this timing, there may be an increasing number of people considering travel.
■The Decline of the Novel Coronavirus Reflect on the behavioral restrictions imposed by COVID-19 measures over the past few years. We had to refrain from traveling across prefectures for homecoming or trips, and the strengthening of border measures led to a decrease in foreign tourists. Movement of people came to a halt, and economic activities stagnated. Every industry faced extremely tough conditions, but the tourism industry was particularly hard hit. It feels like a long time ago, but these events occurred just one or two years ago. Finally, COVID-19 is moving towards resolution, restrictions are being eased, and by March of this year, wearing masks has become a matter of personal choice. The resumption of movement is a tailwind for the tourism industry. ■National Travel Support The National Travel Support will continue beyond April. This support will serve as a significant encouragement for those who have been hesitant to travel or return home. Depending on the prefecture, many have set the deadline for this support until June 30, 2023, so we would like to devise strategies that will make people want to visit again during this period.
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The situation is still tough, but how about utilizing novelties as one of the strategies to increase customer attraction and repeat customers during this good opportunity? Let's capture the hearts of our customers with attractive novelties that create a sense of specialness, making them want to come back. At our company, Koshio Industry, we also handle the production of novelties for the hotel industry, as introduced this time. We collaborate with carefully selected design firms, promotion companies, and branding companies, allowing us to propose the best plans and designs tailored to our customers' needs and desires. If you are considering producing novelties in the future, please feel free to contact Koshio Industry!
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Koshioka Sangyo Co., Ltd. has been responding to various customer requests for over 50 years since its establishment, manufacturing products from parts to finished goods through made-to-order production. Leveraging that experience, we have now centralized the entire process from market research for "delightful products" starting with product creation, to planning/design, design, prototyping, production, and shipping. Our efforts have been well received by companies such as amusement parks and restaurant chains. Additionally, we have embarked on a novelty (MONOCOTO LAB) business to assist customers with their challenges, enhancing added value, defining their existence, and contributing to society. We are also focusing on design development and advancing our own product commercialization, which has been appreciated by companies in the entertainment industry and beyond.
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