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  6. Cosmetic development services

Cosmetic development services

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last updated:May 16, 2023

ソフィアリンクス
ソフィアリンクス
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We will create brand value through a clear differentiation strategy and lead the cosmetics business to success.

We provide solutions for all the necessary steps in new product development and brand renewal, from marketing research to promotion. With our unique positioning analysis, we propose reliable strategic indicators for cultivating a one-of-a-kind brand. 【Our Solutions】 ■STEP 1: Marketing Research ■STEP 2: Business Strategy Planning ■STEP 3: Product Development ■STEP 4: Promotion *For more details, please download the PDF or feel free to contact us.

    Product Development
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Cosmetic development services

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  • Related Link - http://www.sophialinks.com/solution/01.html

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【Solution Overview】 ■STEP1: Marketing Research  ・Market research and trend analysis in the cosmetics business  ・Investigation and analysis of competitor products  ・Analysis of the positioning of our corporate brand and products, etc. ■STEP2: Business Strategy Development  ・Design, review, and strengthen the cosmetics business strategy  ・Design of branding strategies with awareness of competitive categories  ・Design of a comprehensive business strategy considering all business domains, etc. ■STEP3: Product Development  ・Building product concepts and brand development  ・Suggestions and advice on cosmetic ingredient formulations  ・Comparison and reconsideration of the number of necessary items and methods (order and method of using cosmetics), etc. ■STEP4: Promotion  ・Planning and implementation of promotions covering various contact points  ・Measurement and analysis of promotion effectiveness  ・Conducting local test marketing, etc. *For more details, please download the PDF or feel free to contact us.

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Sofia Links Co., Ltd. Company Profile

Sofia Links Co., Ltd. Company Profile

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Our company proposes a new growth strategy that promotes the maximization of brand value and creates overwhelming competitiveness through our unique marketing know-how specialized in the cosmetics industry. We leverage three strengths to lead our clients' cosmetics businesses to success: (1) Providing a one-stop solution that addresses various challenges, (2) A wide network of industry expert companies, (3) Expertise and unique know-how specialized in the cosmetics industry.

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