Package × WebAR for Food and Beverages
Providing a 'sense of exclusivity' that only buyers can experience through AR!
In the food and beverage industry, there is a demand for providing information that allows buyers to understand and utilize products more deeply. Particularly, to enhance the appeal of products and encourage repeat purchases and word-of-mouth, it is important to offer high-value experiences. Our package × WebAR provides exclusive content for buyers through the AR functionality of smartphones, increasing engagement with the product. 【Usage Scenarios】 - Embedding AR markers on product packaging to present recipe videos and usage examples - Displaying campaign information and benefits exclusive to buyers through AR - Introducing the product's development story and unique features via AR 【Effects of Implementation】 - Providing buyers with a sense of "specialness," leading to increased satisfaction - Promoting diverse uses of the product through recipe suggestions - Encouraging sharing on social media, expecting a natural promotional effect - Contributing to acquiring repeat customers and appealing to new customers
- Company:ダイオーミウラ
- Price:Other