[Case Study] Retail/AI Function Flow Analysis
We will introduce a case where customer flow analysis was conducted, allowing for the identification of issues in store layout.
We will introduce a case study that addresses the issue of high foot traffic in front of the store but low customer entry, and even when customers do enter, they do not go further inside. By utilizing the AI camera from "Actcast" to analyze the behavior of passersby and customers, we can identify problems with the store layout. Additionally, by conducting an analysis of the movement flow within the store, we can clarify customer behavior patterns, obstacles, and bottlenecks. This allows us to reconsider the store layout to encourage customers to venture further inside, ultimately increasing purchase rates and amounts. 【Case Overview】 ■ Issues - High foot traffic in front of the store, but low customer entry - Customers do not go further inside even after entering ■ Results - Analyzed the behavior of passersby and customers, discovering issues with the store layout - Clarified customer behavior patterns, obstacles, and bottlenecks - Enabled reconsideration of the store layout *For more details, please refer to the related links or feel free to contact us.
- Company:Idein 本社
- Price:Other