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  3. アンドワン 本社、東京支社、川崎営業所
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アンドワン 本社、東京支社、川崎営業所

EstablishmentJune 5, 2007
capital100Ten thousand
number of employees3
addressHyogo/Itami-shi/1-1-1 Nishitai, Itami Hankyu Building 5F
phone050-6875-6476
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last updated:Nov 04, 2025
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A. AI検索対策・GEO(AIに選ばれる設計) A. AI検索対策・GEO(AIに選ばれる設計)
B. 製造業の問い合わせ獲得(営業導線・資料DL) B. 製造業の問い合わせ獲得(営業導線・資料DL)
C. 製造業Web制作・リニューアル(コーポレート/採用/LP) C. 製造業Web制作・リニューアル(コーポレート/採用/LP)
D. BtoB EC・Shopify構築(受発注/在庫連携) D. BtoB EC・Shopify構築(受発注/在庫連携)
E. 多言語サイト・越境Web(海外代理店/海外問い合わせ) E. 多言語サイト・越境Web(海外代理店/海外問い合わせ)
F. AIチャット導入(FAQ/問い合わせ自動化) F. AIチャット導入(FAQ/問い合わせ自動化)
G. 会員サイト・代理店ポータル・予約システム G. 会員サイト・代理店ポータル・予約システム
H. Web保守・障害対応(自社構築サイト限定) H. Web保守・障害対応(自社構築サイト限定)
A.

A. AI検索対策・GEO(AIに選ばれる設計)

生成AI/AI検索の普及により、従来のSEOだけでは「候補に残る会社」になれないケースが増えています。本カテゴリでは、AIが参照・要約・比較しやすいように、**情報構造/導線/根拠(FAQ・事例・製品DB)**を“構造から”再設計します。 診断(落ちる原因の特定)→設計(サイトマップ・比較検討導線・構造化)→運用設計/伴走まで、営業成果に直結する形で支援します。

1. Causes of AI Search Failures: Analysis Service (for Manufacturing Industry)

Even when summarized by AI, we will identify the "structural flaws" that allow it to remain a candidate for comparison.

With the spread of generative AI and AI search, manufacturing industry websites are experiencing a phenomenon where "there is a lot of information, yet inquiries are decreasing." The main cause lies not in the quality of the content, but in the "structure that is not read or is misread by AI." This service disassembles your company's website with the premise that AI will reference, summarize, and compare it, visualizing where evaluations drop, where drop-offs occur, and why it does not lead to inquiries or appointments, prioritized for improvement. This is a diagnostic service aimed at companies that want to first confirm "whether a renewal is necessary" and "where to fix it for the quickest return." ▼ For concerns like these: - Even though we are doing SEO, inquiries are not increasing or are decreasing. - We have product pages, but we feel we are not being chosen in comparisons. - Information is misaligned in AI summaries, and strengths are not conveyed. - We cannot reach an agreement within the company on renovations and cannot decide what to fix first. - Sales materials, case studies, and strengths are not linked on the web. Would you like to first confirm "what to fix to get back on track"? If you share the current URL, we will quickly organize the "causes of drop-offs in AI search" specific to your company and guide you on how to proceed with the diagnosis.

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2. GEO Diagnosis (Structure Selected by AI) | For Manufacturing Industry

We will identify the structural differences between companies that are "referenced by AI" and those that are "eliminated from consideration."

The reason why the web for manufacturing does not "work despite being created" lies not in the amount of information but in its "structure." In the era of AI search and generative AI summarization, the way sites are read changes, and companies whose strengths are not accurately recognized will quietly be removed from consideration. This GEO diagnosis inspects your site on the premise that AI will evaluate, summarize, and compare it, visualizing the causes of any losses with prioritized insights. ■ Provided Content (3 points) - Structural check of AI evaluation criteria (definitions, headings, information layout, FAQs, internal navigation) - Extraction of improvement points by important pages (top, products, case studies, document downloads, etc.) - Improvement priorities arranged by impact and effort (Quick Wins / Medium-term design) Deliverables: GEO diagnosis report (list of issues, priorities, improvement instructions) + next action proposals Scope / Premise: The target URL is generally limited to "up to 10 main pages" (exceeding this can be accommodated with an extension). *Please send us the URL first. We will provide an initial assessment (where the issues lie) and the scope of the diagnosis.

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3. Support for Web Redesign in the Era of Generative AI | For the Manufacturing Industry

Even if summarized by AI, it will be structured to remain a "candidate for comparison." Before rebuilding, we will confirm the "winning model."

"Even though there is a website, inquiries are not increasing" — the cause is not the amount of information but rather "insufficient structural design." With the spread of generative AI and AI search, users narrow down their options based on AI summaries and comparison results without loading pages. Websites with weak structures quietly fall out of consideration, even if they have good technology. This service redesigns the web structure to communicate effectively to both AI and humans, taking into account your company's sales realities, product characteristics, and decision-making processes, and helps determine "which pages to present, in what order, and what to say to win." ■ Provided Content (3 Points) - Organization of business, products, and customers (winning strategies/selection criteria/objection handling points) - Redesign of information structure and navigation (sitemap/page roles/user flow/CTA) - Creation of outlines for key pages (heading structure/persuasive axes/FAQ/case study placement) Deliverables: Redesign report (To-Be structure) + sitemap + key page outlines + improvement roadmap Scope/Assumptions: Design centered around key pages (home + product groups + case studies + document downloads, etc.) (actual production is separate) *Please first share the current URL and product. We will organize the current "structural defects" and provide guidance on the redesign.

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4. GEO Design (Sales × Web Integration) | For Manufacturing Industry

Companies with strong sales tend to have weak web presence. We will transplant the winning patterns of sales to the web and design a structure that is 'chosen' by both AI and people.

The reason for the lack of inquiries is not the quality of the website, but rather that "sales and the web are treated as separate entities." In the era of generative AI and AI search, users compare options "before reading" and narrow down their choices before meeting with sales. Nevertheless, companies that do not reflect the winning strategies (effective explanations, selection criteria, and handling objections) from the sales field on their websites are less likely to convey their strengths and may be excluded from consideration. In this service, we will break down your sales process and structure "who is confused by what and how they decide." We will redesign the web as the "pre-sales process" and design "definitions, comparison axes, and pathways" that align even with AI summaries. ■ Service Offerings (3 points) - Structuring sales interviews (winning strategies, reasons for lost sales, handling objections, selection criteria) - Redefining the role of the web (entry → deep dive → comparison → consultation) and designing pathways - Designing "decision-making components" for product pages, case studies, downloadable materials, and FAQs Deliverables: Integrated design document for sales and web (pathways, page roles, comparison axes, content design) Scope/Assumptions: Sales interviews (60–90 minutes × 1–2 sessions) + design of key pages (production is separate) *Please first share the current URL along with the product and target audience. We will organize the bottlenecks in the sales pathway and the missing components on the web to provide our proposal.

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5. Business Structure Mapping (Business × Sales) | For Manufacturing Industry

If it remains unclear what the company is selling, it will not be chosen by either AI or people. We align business and sales with a "structure."

The reason is simple: both decision-makers (humans) and generative AI judge companies based on "structure." This service will inventory your company's business, products, customers, strengths, and sales processes, and distill **"who," "what," and "why your company can win"** into a single structural diagram. This will align the standards for communication and pathways across web, sales, materials, and recruitment, creating a foundation for a company that "remains" in comparative evaluations. ■ Provided Content (3 points) 1. Organization of business, products, and customers (value offered / usage / selection criteria / winning strategies) 2. Visualization of the sales structure (leads → initial contact → comparison → approval process → decision-making bottlenecks) 3. Integration of communication structure (role design for web / proposal materials / case studies / FAQs) Deliverables: Corporate Structure Map (Business × Sales) + Message Outline + Prioritized Improvement Roadmap Scope/Assumptions: Organizing based on 60-90 minute interviews × 1-2 times + existing materials (website/sales materials/proposals, etc.) *Please share the current URL and products. We will organize the structural misalignments (causes of miscommunication) and the axes that need to be aligned.

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6. Customer Understanding Research Design (B2B) | For the Manufacturing Industry

Don't rely on intuition to decide 'who will be impacted by what.' We will create a winning research design based on the B2B decision-making process.

The reason why B2B web and sales efforts are ineffective is that "customer understanding design" is missing before implementing measures. Decision-makers are not just one person; they compare based on different axes such as technology, purchasing, on-site operations, and management. If you create pages or materials without capturing this, even if the amount of information increases, it won't resonate, and you will quietly continue to lose in the comparison process. This service is designed to establish a "foundation" for improving the accuracy of subsequent web design, proposal materials, and content production, based on the target customers' consideration process (DMU) and purchasing journey, specifically focusing on **"what to verify, with whom, and in what order."** ■ Provided Content (3 points) - Hypothesis organization (target/issue/selection criteria/competitive comparison axes) - Research design (research items, methods, samples, question design) - Connection design to measures (translation of messages, content, and pathways) Deliverables: B2B customer understanding research design document (hypotheses, design, questionnaire/guide, analysis framework) Scope/Assumptions: Primarily "up to design" (actual research = conducting interviews/surveys/log analysis is a separate option) *Please share the current URL, product, and assumed target. We will start organizing from the "hypotheses to be verified" as soon as possible.*

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7. Decision-making wire design (Comparative examination measures) | For the manufacturing industry

"I understand the merits, but there is no decisive factor." We will eliminate that. We will design a pathway to build up the "reasons to be chosen" during the comparison and consideration phase.

B2B lost opportunities occur not due to product strength, but because of a "lack of comparison pathways." Once customers enter the comparison stage, they begin to look for "reasons not to buy" rather than "reasons to buy." Nevertheless, many sites stop at product introductions and lack the necessary information for approvals and decision-making (such as handling objections, reassurance materials, selection criteria, and implementation conditions). As a result, potential candidates are eliminated with the thought, "I understand the benefits, but..." In this service, we design information architecture and pathways (what to show next and what to resolve) to win in comparisons, based on your products and the customer's decision-making process, creating a "structure of decisive factors" that leads to inquiries and business discussions. ■ Provided Content (3 points) Identification of bottlenecks in comparison (reasons for lost opportunities / anxiety factors / barriers to approval) Design of decision-making components (selection criteria, FAQs, case studies, materials, guarantees/support) Pathway design (designing the flow from product → comparison → reassurance → approval → consultation) Deliverable: Decision-making pathway design document (pathway diagram, page roles, content list, priorities) Scope/Assumptions: Focused on designing the main pathways (product page group + case studies + FAQs + material downloads + inquiries) (production is separate) *Please share the current URL and product. We will organize the "causes of lost opportunities in comparisons" and the missing decision-making components and provide suggestions.

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8. Redesigning the Sitemap for the AI Era | For the Manufacturing Industry

Before increasing the number of pages, we will fix the structure. We will redesign the sitemap to ensure it communicates clearly to both AI and humans without confusion.

In the era of AI search and generative AI summarization, the success of a website is determined not by individual pages but by the "sitemap (overall structure)." Users are no longer browsing, and AI attempts to understand the entire site as a "structure." Despite this, outdated websites have a mix of "business, products, case studies, and materials," leading to an ambiguous role for pages as they proliferate. As a result, strengths are overlooked, making it easier for candidates to be eliminated during comparisons. Our service will redesign the overall structure of your site (page roles, hierarchy, navigation, naming) based on your business, products, and sales pathways, creating a foundation for a "chosen structure" in the shortest time possible. ■ Service Offerings (3 points) 1. Current sitemap diagnosis (overlapping, missing, and confusing page roles) 2. To-Be sitemap design (hierarchy, naming, navigation, and CTA design) 3. Implementation roadmap (prioritization of where to start for effective changes) Deliverables: To-Be sitemap (design version) + page role definitions + improvement roadmap Scope/Assumptions: Primarily up to design (actual production and CMS implementation are separate) / includes major pathways (products, case studies, materials, inquiries) in the design *Please share the current URL. We will organize and guide you on the structural defects and the most effective order for redesign.

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9. Design of user navigation after search traffic (in-depth) | For the manufacturing industry

In an era of "not being read," we will delve deeper. We will design a navigation path that leads search traffic to "comparison and consideration."

Even if people come through search, they often leave without exploring further—this is the biggest loss for manufacturing websites. In the era of generative AI and AI search, users skim through pages and will quickly leave if they cannot find the next piece of information to read. Many sites end up with their search entry pages being "just explanations" and fail to guide users to the in-depth information necessary for comparison (such as applications, selection criteria, case studies, FAQs, and materials). This service is designed with the assumption of user behavior after search entry, intentionally creating "the next page to show" and establishing a navigation flow from entry to in-depth exploration, comparison, and consultation. ■ Provided Content (3 Points) 1. Clarification of the role of the search entry page (questions to resolve at the entry point / design of the next questions) 2. Design of the in-depth exploration flow (connections to related pages, comparison axes, and decision-making components) 3. Template for navigation rules (a model that can be horizontally expanded across product page groups) Deliverables: Navigation design document (flowchart, related link design, template) + priority list Scope/Assumptions: Design from major entry pages (approximately the top 10 pages) (scope can be expanded) / Implementation will be handled separately. *Please share the current URL. We will organize the "reasons for drop-off" on the entry page and identify the potential for the in-depth exploration flow.

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10. Structural design to increase branded searches | For the manufacturing industry

From "the side being compared" to "the side being sought." We design the structure of "memory and revisiting" that gives rise to designated searches.

The shortest route to stabilize B2B inquiries is to increase the number of branded searches (being searched by company name or service name). When branded searches increase, it becomes less likely to get caught up in price competition, and it gains an advantage in comparison considerations. However, many manufacturing sites have strong technology but fail to leave a lasting impression on "what their strengths are and what problems they solve for whom," resulting in a lack of reasons for revisits. This service is designed with the premise of the customer's comparison process, creating a foundation that leads to branded searches, revisits, and inquiries through the structure of **"memorable definitions" and "desirable pathways for revisits."** ■ Provided Content (3 Points) 1. Identification of the causes for the lack of branding (insufficient definitions/differentiation unclear/lack of memory hooks) 2. Design of a memorable structure (core messages, comparison axes, naming, page roles) 3. Design of revisit pathways (designing "return points" to case studies, FAQs, materials, and comparison pages) Deliverables: Structural design document for increasing branded searches (definition statements, comparison axes, pathways, page design) Scope/Assumptions: Up to design (production is separate)/Focus on top + main pathways (products, case studies, materials, inquiries) *Please share the current URL and products. We will organize the "causes of being unmemorable" and the structure that generates branding.

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11. Winning Appeal Structure Design through Competitive Comparison | For the Manufacturing Industry

Understanding the benefits is not enough; we will put an end to indecision. We will design a structure for presenting 'decision-making materials' that will win in comparative evaluations.

The reason for losing in competitive comparisons is not the performance difference, but rather that "the structure of the appeal does not withstand comparison." B2B purchasing involves multiple people (technical, field, purchasing, management) comparing on different axes, and ultimately, the decision is made based on whether "it can be approved without concern." Nevertheless, many sites simply list specifications and strengths, lacking the axes for comparison (selection criteria) and rebuttal handling (addressing concerns). In this service, we will translate the winning strategies of your products into "comparison axes" and design an appealing structure (order of presentation, evidence, wording) that highlights strengths even when placed alongside competitors. ■ Provided Content (3 points) - Identification of losing patterns in competitive comparisons (reasons for lost orders/comparison axes/misunderstanding points) - Structuring of winning strategies (differentiation axes, evidence, rebuttal handling, materials for approval) - Design of appeal templates (product pages/case studies/FAQs/document formats) Deliverables: Appeal structure design document (comparison axes, messages, evidence design, page outline) Scope/Assumptions: Design centered on 1-2 main products (expandable)/Production and implementation are separate. *Please share the current URL and competitors (as far as you know). We will organize the reasons for losing in comparisons and identify "winning appeal axes."

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12. Information Structure Rewrite (AI Summary Support) | For the Manufacturing Industry

Instead of correcting the article, we will correct how it is read. We will perform "structural rewriting" that ensures the strengths do not deviate even when summarized by AI.

In the era of generative AI and AI search, the evaluation and understanding of text depend not on the quality of the writing but on the "structure of information." AI does not read the entire text carefully; instead, it summarizes based on clues such as headings, definitions, relationships, and comparison axes, presenting candidates. Texts with ambiguous structures may lose their strengths or be summarized on par with competitors, putting them at a disadvantage in comparisons. This service involves "structural rewriting," which reorganizes existing pages into a form that is "not misread by AI and can be communicated instantly to people," including the design of headings, definitions, comparison axes, and the order of evidence. ■ Provided Content (3 Points) - Identification of causes for discrepancies in summaries (insufficient definitions/unclear relationships/insufficient evidence/inappropriate order) - Structural rewriting (redesign of headings, key points, comparison axes, FAQs, and case study pathways) - Template creation for horizontal deployment (creating a format that can be applied to similar pages) Deliverables: Rewritten manuscript with structural headings + list of improvement points + applicable template Scope/Assumptions: Initially targeting 3 to 5 main pages (expandable) / Implementation (CMS reflection) is separate or handled by your company. *Please share the target URL. We will identify the "areas where you are losing out" in AI summaries and propose the most effective rewriting scope.

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13. Topic-specific landing design (GEO) | For the manufacturing industry

Simply having a 'product introduction' is not enough. We create an entry point based on customer challenges and design a landing page structure that remains effective in AI searches and comparisons.

B2B inquiries often increase from "problem pages (entry points based on issues)" rather than product pages. Customers do not start by searching for product names. They gather information using problem-related keywords such as "defect rate," "delivery delays," "cost," "inspection," and "quality assurance," and then enter the comparison phase. In the era of AI search, these entry pages become subjects for summarization and comparison, and if their structure is weak, they will be excluded from the candidates. Our service designs landing pages (problem-specific LPs) centered around customer issues, including definitions, comparison axes, and evidence that will not be misinterpreted by AI, creating a pathway from entry to deep exploration, comparison, and consultation. ■ Provided Content (3 points) 1. Problem theme design (hypothesis design for targeted issues, search intent, and comparison axes) 2. LP structure design (situation → disadvantages → solutions → evidence → decision-making → CTA) 3. Existing asset connection (shortest pathway to products, case studies, FAQs, and document downloads) Deliverables: Problem-specific LP design document (structure, headings, appeals, pathways, CTA) + draft outline Scope/Assumptions: Design starting from one theme (one LP) (expandable) / Production and implementation are separate *Please share the product and the issues (or problems) you want to target. We will organize from the "most impactful entry theme" as quickly as possible.

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14. Web Copy Improvement (Psychological Triggers) | For the Manufacturing Industry

Although there are specs, it doesn't work. We will improve it into copy that leads to inquiries using "psychological triggers" effective in the BtoB manufacturing industry.

The web for BtoB manufacturing often fails to prompt "action" even when the information is correct. The reason is that there is no necessary psychological support designed to address the anxieties (failure, approval processes, responsibility, internal coordination) that users face during comparison and consideration. Our service will improve your copy to ensure that "readers can take the next step," based on your products, customers, and sales processes, from the perspective of behavioral economics and marketing psychology. This is not just a simple rephrasing of text; it includes the design of headlines, order, rationale, and CTAs, transforming it into a format that generates inquiries. ■ Service Contents (3 points) 1. Identify issues with the current copy (anxiety factors, points of misunderstanding, lack of decisive factors) 2. Design psychological triggers (phrasing and order that advance comparison and consideration) 3. Improve CTAs (design to elicit consultation permissions and next actions) Deliverables: Improved copy proposals (headlines, body text, CTAs) + list of applicable triggers + horizontal expansion rules Scope/Assumptions: Initially focusing on the main 1-3 pages (top, product, document download, etc.) with potential for expansion. *Please share the target URL. We will quickly assess "what to change and how to prompt action" and provide our suggestions.

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15. FAQ Structuring (Foundation for AI Responses) | For the Manufacturing Industry

Prepare the "answers" to be cited by AI in advance within your company. We will design an FAQ that eliminates concerns about comparison and evaluation from the ground up.

In the era of generative AI and AI search, FAQs will become the foundation of AI responses (primary source) rather than just "frequently asked questions." AI will refer to the FAQs and definitions on corporate websites to answer users' inquiries and assist in comparing options. Companies with weak FAQs are likely to have answers sourced from other sites, leading to their strengths and conditions not being accurately conveyed, resulting in them being eliminated from consideration. This service will focus on the common concerns that arise in B2B manufacturing comparisons (quality, delivery time, structure, costs, implementation conditions) and will design an FAQ structure that can be clearly understood by both AI and humans, providing reassurance that leads to inquiries and business negotiations. ■ Provided Content (3 points) 1. Question Design (extracting concerns related to comparisons = points for counter-argument processing) 2. Answer Design (structuring the order of definitions, conditions, exceptions, and evidence) 3. Flow Design (designing the "next action" that connects to product pages/case studies/document downloads) Deliverables: FAQ design document + structured FAQ draft + page connection diagram (indicating where to reference) Scope/Assumptions: Initially recommend 20 to 40 questions (expandable) / Implementation (CMS reflection, schema support, etc.) will be handled separately. *Please share the target URL and products. We will organize the necessary FAQs starting from the "questions" that stop at comparisons.

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16. Product DB Information Design (AI Reference Optimization) | For Manufacturing Industry

Product information is about "enabling" rather than "arranging." We design product database information that can be accurately referenced by both AI and humans.

The more product items there are, the results on the web are determined by "database design." In the era of generative AI and AI search, AI does not read product pages individually; instead, it references product information as a "data structure" for comparison, summarization, and recommendations. However, many manufacturing websites have inconsistent item names, variations in notation, missing usage or selection criteria, and non-uniform specification granularity, making it difficult for both AI and humans to compare. As a result, strengths are overlooked, and products are eliminated from consideration. This service will redesign product information with the premise of being "searched, compared, and summarized," creating a product database that is strong in AI reference (item design, granularity unification, naming rules, associations). ■ Provided content (3 points) 1. Current database inventory (identifying missing items, notation variations, and granularity inconsistencies) 2. Information design (designing essential items, selection criteria, usage, and comparison axes) 3. Operational rule design (standardizing input conventions, naming, categories, and association rules) Scope/Assumptions: From design to operational rules (implementation/CMS modifications and migration work are separate) / The number of target products will be adjusted according to scale. *Please share the current product list (CSV/Excel acceptable) or URL. We will organize the defects and improvements as a database.

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17. Case Page Design (How to Show Reproducibility) | For the Manufacturing Industry

Case studies do not sell as "bragging." What works in comparative analysis is "reproducibility." We will design the structure of the selected case study page.

In the B2B manufacturing industry, the success of business negotiations is determined more by the "way of conveying reproducibility" than by the number of cases. In situations of comparison and consideration, what customers want to know is not "impressive achievements," but whether it will truly work under conditions similar to their own. However, many case study pages merely list company names and results, lacking details on conditions, reasoning, and implementation processes. As a result, they do not provide reassurance and cannot be used in decision-making processes. Our service will design a case study page format that structures industry × scale × challenges × conditions × measures × results, while maintaining confidentiality, to ensure that potential clients think, "This company can also succeed." ■ Provided Content (3 points) 1. Design of case study "conditions" (which conditions to present to convey reproducibility) 2. Structure design of case study pages (effective order, headings, and placement of evidence for comparison) 3. Template creation for mass production (creating a format that maintains quality even as the number of case studies increases) Deliverables: Case study page template (structure, headings, input items) + case study draft template + flow design Scope/Assumptions: Initially, template design + creation of 1 to 3 representative case study templates (expandable) / implementation to be handled separately *Please share the current URL (if there are case studies) and the products. We will organize based on the "missing elements" of effective comparison case studies.

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18. Manufacturing Industry GEO Starter Support | Achieving "AI-Selected Structure" in the Shortest Time

For those who don't know where to start, we will cover the key points of GEO and establish a "winning foundation" in a short period of time.

GEO (Structural Optimization for AI Reference) will fail if started haphazardly. The reason is that initiatives tend to be scattered, and if you miss the "critical points of structure" that are effective in AI summarization and comparison, you won't achieve results even if you invest effort. This service is specifically tailored for B2B in the manufacturing industry, providing starter support to streamline the shortest route for GEO from "diagnosis → prioritization → initial implementation" all at once. First, we will establish a foundation that leads to inquiries by preparing a definition (company/product/application) that won't be misinterpreted by AI and the necessary decision-making materials (selection criteria, FAQs, case study pathways) in a minimal configuration. ■ Provided Content (3 Points) GEO Quick Diagnosis (Identification of structural defects and "areas of loss") Initial Design (Definition statements, comparison axes, pathways, priority roadmap) Initial Implementation Support (Structural rewriting of key pages/Minimum maintenance of FAQs and pathways) Deliverables: GEO Starter Pack (Diagnosis report + Initial design document + Key page improvement proposals) Scope/Assumptions: Initially, we standardize around "approximately 5 key pages + 20 FAQs" (adjusted based on scale) *Please share the URL. We will present the current "GEO hindering factors" and the initial scope that will be most effective in the shortest time.

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19. Structured Content Operation Design | For the Manufacturing Industry

End the operations that crumble as they are created. We will design "content operations that run on structure," which are strong in the AI era.

The main reason why content strategies do not last is not "the act of writing," but rather the lack of a "management framework." In B2B manufacturing, as the number of products increases and more information such as applications, case studies, FAQs, and documents accumulate, inconsistencies in terminology, varying levels of detail, and broken navigation occur. In the era of AI search, this directly leads to a "decrease in reference quality," putting you at a disadvantage in summarization and comparison. This service is designed to manage content not by creating it "point by point," but by establishing a structure (templates, input guidelines, tags, approval flows) that allows for consistent quality even when mass-produced. ■ Provided Content (3 points) 1. Content system design (organizing what types of content should be held) 2. Template and input guideline design (standardizing detail levels, preventing terminology inconsistencies, defining mandatory items) 3. Operational flow design (role division and rules for creation → review → publication → improvement) Deliverables: Structured content management design document (system, templates, guidelines, flow) + complete checklist Scope/Assumptions: Up to the design phase (actual operational support is a separate option) / Optimized to fit existing CMS and organizational structure *Please share the current URL and your internal update structure (number of responsible personnel and frequency). I will promptly identify the "causes of collapse" and propose a management framework.

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20. GEO Support (Monthly Improvement) | For the Manufacturing Industry

Simply creating something is not enough to achieve results. In the AI era, we will build a "chosen structure" by making monthly improvements.

GEO (Structure Optimization Referenced by AI) is not a one-time task that is completed once it is set up. The search intent, competition, AI reference trends, and internal product information are constantly changing. If you cannot keep up with these changes, the structure you thought was organized will quickly collapse, and the issue of candidates falling out during comparisons will reoccur. This service provides ongoing support tailored to the practical needs of B2B manufacturing, cycling through "Prioritization → Improvement → Verification" every month to continuously update the structure that leads to inquiries and business negotiations. It increases the "frequency of improvements," which tends to stagnate within the company, and maintains a state where results are achieved. ■ Provided Content (3 Points) Monthly Priority Design (Determining what needs to be done this month based on Impact × Workload) Improvement Execution Support (Structure rewriting / FAQ expansion / Pathway and CTA improvements / Case study development) Verification and Next Steps (Observing responses and connecting to next month's improvement themes) Deliverables: Monthly Improvement Report (Implementation details, effects, next month's plan) + Improvement drafts/instructions Scope/Assumptions: Monthly regular meetings (60–90 minutes) + improvement tasks (scope adjusted based on the plan) *Please share the current URL and issues (such as reduced inquiries, losing comparisons, etc.). We will design the "most effective order of improvements" in the first month.

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What is a website that produces results?

The goal is not to create, but to establish a strategy as a means to achieve results and shape it on the web.

Many websites are created from "means" rather than "purpose." As a result, they end up being sites that serve no one. At And One, unlike the typical approach where "creating" becomes the goal, we consistently structure a "process for achieving results." That is the "And One Method." *For more details, please download the PDF or feel free to contact us.*

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[Presentation of Materials] AI is no longer looking at websites.

The Misalignment of Sales Structure Leading to the 'Ineffectiveness of Web Strategies' and the Redesign Theory in the AI Era.

This document is a white paper aimed at organizing the structural reasons behind "what is valued in the AI era and why many web initiatives have ceased to function." It provides a detailed explanation of the evaluation (points) of the past and the evaluation (structure) in the AI era, as well as the structural consistency of the entire company as seen by AI, and the true web redesign process. AndOne is not a company that "creates" websites. We are a partner that organizes the structures of sales, business, and information, and designs the web by working backward from results. [Contents (partial)] ■ Introduction | Why have improvements to the web stopped yielding results? ■ The real changes occurring in the AI era ■ AI evaluates "companies" rather than "content" ■ Failures of companies where the sales structure and web are disconnected ■ Why have "correct web initiatives" stopped producing results? *For more details, please download the PDF or feel free to contact us.

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[Information] Introduction to GEO for Becoming a Company Chosen by AI

In the era of generative AI, "corporate evaluation" is determined not by searches but by whether it is "cited."

This document provides a detailed explanation of the new fundamentals of customer acquisition that small and medium-sized enterprises should know now. We also introduce the benefits that GEO brings to companies, such as being "chosen even without being searched," the knowledge of all employees being turned into assets, and long-term evaluations that do not decline. AI tools like ChatGPT, Gemini, and Copilot are looking for "reliable sources of information to generate answers." As a result, the need for GEO (Generative Engine Optimization) has arisen. GEO is a mechanism that allows companies to gain trust by being cited by AI. 【Contents (partial)】 ■ Introduction | The End of the SEO Era and the Emergence of "GEO" ■ Vol.1 From "Discovery" to "Trust" in the AI Era ■ Vol.2 The Shift in Search from "Human → AI" ■ Vol.3 The Core of GEO is Creating "Reasons to be Cited" ■ Vol.4 Fighting in a "Forest of Context" Rather than a Sea of Information *For more details, please download the PDF or feel free to contact us.

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[Information] 99% of Companies Misunderstand Common Knowledge About the Web

Discard fantasies and acquire the "Law of Results"! Correct misunderstandings about the web and create a framework for decision-making that produces results.

Many companies consider the web to be a "repository of information." If you line up the necessary information such as company overview, service introduction, product list, and recruitment information, it will be conveyed. Most websites are built on this premise. However, this way of thinking is the biggest reason for the lack of results. In this white paper, we carefully dismantle the "illusions" that companies are prone to fall into and clarify the underlying laws of success. [Contents] ■ Why 99% of companies are mistaken ■ Analysis of types of illusions ■ The tragedies brought about by illusions ■ The laws of reality ■ The "thinking patterns" of successful companies ■ And One's approach (philosophical perspective) *For more details, please download the PDF or feel free to contact us.

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[Presentation of Data] Companies Evaluated by ChatGPT and Companies Not Evaluated by ChatGPT

Winning manufacturing industry 'information design models' with AI search! ChatGPT evaluates 'the company itself'.

This book is not a book that provides answers. It is a "diagnostic report" to calmly verify whether your company is an explainable entity for AI. It clearly explains the reasons why, even with technology, AI may not favor you, and the logic behind why AI includes certain candidates in its "recommendations." If you find yourself feeling uncomfortable while reading or become anxious about your company's website, that is not a problem. The fact that you have realized this is already a significant step. 【Contents】 ■ How does ChatGPT perceive "companies"? ■ Seven common structures of "companies not evaluated" by ChatGPT ■ The moment ChatGPT determines "this company is trustworthy" ■ What manufacturing websites are fundamentally getting wrong right now ■ So, how can you become a "company not disliked by AI"? ■ Why AndOne can write on this topic *For more details, please download the PDF or feel free to contact us.

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Analysis service for causes of drop-offs in AI search for the textile industry.

The "texture" and "commitment" do not get conveyed to AI. There are reasons why websites in the textile and apparel industry are "not chosen" in AI searches.

Due to the spread of generative AI and AI search, a phenomenon is occurring in the textile industry where "catalog information is available, yet direct searches and sample requests are declining." The main reason for this is that the uniqueness of craftsmanship and fabrics is structured in a way that "cannot be read by AI or is summarized as generalities." This service thoroughly analyzes your company's website based on the logic of "AI comparing and recommending materials." It visualizes where strengths are being diminished and why recommendations are being taken away by competitors, along with specific improvement measures. ▼ For concerns like these: - When searching for "material name + function," recommendations are for other companies or summary sites instead of your own. - The unique texture and processing techniques are summarized by AI as "general characteristics." - While there is a specification sheet (mixing ratio, weight, etc.), AI does not recognize it as a "strength." - Information on sustainability and certifications (like GRS) is missing from AI search comparisons. - Although there are inquiries at exhibitions, there are no sample requests or new inquiries coming through the web. This is a diagnostic package that determines whether to "renew" or "how to rewrite existing specification sheets" from the perspective of data in the AI era, based on design principles.

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Analysis service for causes of drops in AI search for semiconductors.

Are you missing out on the spec comparison? A technical diagnostic service for semiconductor sites to be "correctly cited" through AI search.

Designers and purchasing agents are now narrowing down their inquiry candidates by looking at the "comparison tables" generated by AI searches. However, many semiconductor-related sites are experiencing significant missed opportunities because, despite having excellent specifications, they have a structure that "AI cannot extract data from," preventing them from even entering the arena for comparison. Our service analyzes your site based on the "algorithm that AI uses for device selection." We will quickly present why your technology is not being recommended and what changes need to be made to connect to targeted searches. ▼ Are you facing these issues? - When searching for "specific technology + material," only competitors are recommended. - Technical documents are locked in PDFs, preventing AI from reading their content. - AI incorrectly determines that your company's capabilities are "not possible." - Although SEO measures have been taken, other companies are cited in AI overviews. Would you like to optimize for the "spec sheets of the AI era"? If you share your current URL, we will quickly organize the "opportunity loss points in AI searches" for your site and guide you on how to proceed with the diagnosis.

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Analysis service for causes of drop-offs in AI search for the food industry.

"Deliciousness" and "safety" do not get conveyed to AI. There are reasons why food industry websites are "not chosen" in AI searches.

Due to the proliferation of generative AI and AI search, the food industry is experiencing a phenomenon where "product information is comprehensive, yet inquiries and consideration for adoption are decreasing." Much of the cause lies in the structure where the depth of flavor and quality commitment are "not readable by AI or are processed as the same general statements as those of competitors." This service analyzes your company's website using a "logic that allows AI to compare and recommend ingredients and suppliers." It visualizes where differentiation elements disappear and why competitors are proposed first, along with improvement priorities. ▼ For concerns like these: - In searches for "ingredients + uses," recommendations are made for aggregate sites or competitors instead of your own company. - Unique textures and flavors are rewritten into mundane expressions in AI summaries. - Allergen, certification, and functionality information is not correctly extracted by AI. - Proposals for B2B (such as menu utilization examples) are not reflected in AI search results. Would you like to determine "what needs to be fixed for AI to evaluate correctly"? If you share the current URL, we can quickly organize the points where your company’s site is "losing out in AI search" and guide you on how to proceed with the diagnosis.

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Analysis service for causes of drop in AI search for pharmaceuticals.

"Safety" and "evidence" do not reach AI. A technical assessment for pharmaceutical-related sites to be correctly cited in AI searches.

The proliferation of generative AI and AI search has dramatically changed the information-gathering processes for researchers and procurement professionals. However, in the pharmaceutical and life sciences sectors, there is a risk of being overlooked as candidates for comparison or having strengths misunderstood due to a "structure in which AI cannot accurately interpret specialized information," despite possessing advanced technologies, clinical trial data, and quality control systems. This service analyzes your website based on the logic of "AI evaluating the reliability of information (E-E-A-T) and generating expert responses." It visualizes where information gaps occur and why they do not lead to nominations or inquiries, prioritized for improvement. ▼ Are you facing these issues? - When searching for "specific compounds or formulation technologies," competitors are recommended first. - High-level evidence is buried within PDFs and is not cited or summarized by AI. - AI responses remain at a general explanatory level, failing to convey your unique advantages. - You want to ensure AI recognizes your information correctly while maintaining compliance with regulations like the Pharmaceutical and Medical Device Act. Why not achieve both "accuracy and accessibility of information"? If you share your current URL, we can quickly organize the points where your website is "losing out in AI search" and guide you on how to proceed with the diagnosis.

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Analysis Service for Causes of Drop in AI Search for the Chemical Industry

Are "physical properties" and "applications" being misread by AI? A technical diagnosis for chemical industry sites to be recommended in AI searches.

With the spread of generative AI and AI search, the material selection process for researchers and developers is shifting towards "bulk comparison by AI." However, even if chemical industry websites showcase excellent physical property values and formulation techniques, there are frequent "opportunity losses" where products are overlooked from consideration lists due to a structure where "AI cannot correctly extract data or interprets applications in a limited way." This service analyzes your website based on the "logic of AI analyzing and comparing complex chemical properties." It visualizes where strengths are buried and why competitors' products are recommended first, along with improvement priorities. ▼ For concerns like these: - When searching for "specific physical properties (heat resistance, conductivity, etc.) + applications," competitor materials are recommended. - Technical documents and SDS are locked in PDFs and not searchable or quotable by AI. - Application proposals are not text-based, preventing AI from recognizing "utilization scenarios." - Features as sustainable materials (bio, recycling) are not reflected in AI searches. Would you like to optimize your site to be a "high-performance material site chosen by AI"? If you share your current URL, we can quickly organize the points where your site is "losing out in AI searches" and guide you on how to proceed with the diagnosis.

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